What are the opening hours?

Monday 8am - 4pm Tuesday 8am - 4pm Wednesday 8am - 4pm Thursday 8am - 4pm Friday 8am - 4pm

Safari Ltd

We create lifelike animal figurines meant to teach children about the natural world around us. Get inspired today!

Safari Ltd® is an American owned and family operated manufacturer and worldwide distributor of Toys that Teach®. These authentic, hand-painted figurines have been inspiring children around the globe for three generations. Our mission is to teach children the importance of nature and its conservation through the joy of play. And we’ve been doing a solid job so far...
Creating Toys That Teach® is i

nherent in who we are. Safari Ltd® provides a wealth of educational information online in five different languages, ensuring our mission is heard internationally. Our team of Safarians is always exploring the latest wildlife news, paleontology discoveries and conservation efforts in the name of spreading awareness, perfecting our product and educating future generations. SafariPedia®, our online free-of-charge encyclopedia, is an extension of Toys That Teach®. This educational resource houses information on wild and prehistoric animals, which parents and educators use in tandem with our quality figurines. Safari Ltd® collections include more than 1,000 products, spanning from the mystical to the historical—dinosaurs, wildlife, dragons and fairies, horses and farm life, reptiles and sea life. http://wiki.safariltd.com/

Additionally, Safari Ltd®'s blog shares fun, educational DIY projects and out-of-the-box ways to use our time-honored Toys That Teach®. http://blog.safariltd.com/

With over 1,200 fun and unique products to choose from, you'll unleash your imagination with these hand-painted toys! Founder Bernard Rubel once said, “In a highly technical world the most endangered species is the imagination. Without imagination, the individual loses the creative spark.”

Safari Ltd® intends to never let that happen.

07/15/2025

🦴 Sensory play has never looked this fierce.
The T-rex skull snapper toy is sure to be the new MVP of sensory play.
Sensory bins with dinosaur figurines help kids develop fine motor skills and storytelling. It’s screen-free and hands-on play for the win!

👀 Pop by safariltd.com and save 15% on our Safari Ltd Dinos Collection! Snag some dino pals and keep the play going - your future self will thank you.

07/14/2025

🦈🐒 Shark Awareness Day + World Chimpanzee Day = Double the Wild Fun!
🌊 Sharks rule the seas. 🐒 Chimps rule the trees.
July 14 brings us jaw-some and ape-solutely amazing animals to spotlight. Sharks and chimps may seem worlds apart, but they’re both key to healthy ecosystems (and are superstars in our toy collections).

DYK?
🌊🌱Sharks keep ocean food chains in balance, while chimps are forest gardeners, spreading seeds as they snack.
⚠️Both species are facing threats (overfishing for sharks, habitat loss for chimps).
🌍Teaching kids about them builds empathy and inspires future conservationists.

Playful Ways to Celebrate
🐾 Reenact the Wild: Set up a sensory bins and mini habitats for your shark toys (blue rice, toy coral) and a jungle scene for your chimps (leaves, sticks, and moss).
📖 Storytime Safari: Pair shark or chimp books or informative videos with Safari Ltd shark and chimpanzee figurines or plushies as your co-storytellers.
🎨 Art Attack: Draw your own ocean vs. jungle habitats and place your figurines inside.

Play. Learn. Protect.

07/13/2025

POV: You ghosted the group chat and unlocked free forest therapy. 🌲
Hike. Snack. Avoid humans. Repeat as needed. 🏔️

Do you seek peace in the great outdoors?

07/10/2025

🦖 Dig Into Adventure with Dino Dex! 🦖
Unleash your inner paleontologist with our Dino Dex Mini Dig Kits! 🪨✨ Inspired by the thrilling new series Dino Dex (the exciting continuation of the Dino Dana story), these hands-on kits let kids excavate amazing prehistoric treasures - from a replica dinosaur tooth or claw fossil to dazzling minerals! Roar-some fun for a dinosaur party activity or to stomp out summer boredom!

🦴 What’s Inside?🪏
🧱A dig brick hiding a treasure (Velociraptor claw, T. rex tooth, or minerals!).
🪛Chisel tool for hands-on excavation.
📰Fascinating fact insert to keep the learning roaring.

Perfect for curious minds, dino fans, and future fossil hunters. Are you ready to DIG IN?

07/04/2025

🎆 Happy 4th of July! 🎇
Wishing you a day full of play, laughter, and safe celebrations.

07/03/2025

POV: Realizing a little too late that you booked a seat in Jurassic instead of economy.
May not be the legroom that Smiski was hoping for, but it has potential - Dino friends and roaring good times!

🦕✈️ Travel tip: tiny toys make BIG adventures (and happy tray tables). Pack small. Play big. Stay sane.

*Organizer insert (aka chaos container) is from our Multicolor Toy Organizer storage bin.

Sale on Dinos and Free Organizer with $45+ orders!

06/30/2025

Be right back! Headed into the woods to help Bigfoot find other cryptids for a vlog collab. Mothman is a maybe. Jersey Devil left him on read. 👣🎥🌲

Which cryptid would get your vote to collab for a Bigfoot Vlog?

06/27/2025

It’s National Sunglasses Day and Bernie’s here for it! Shades are on, and he’s giving full main character energy! 😎 He’s not here for background roles.
Channel your inner star and strut accordingly.

06/23/2025

A new week, a new chance to shine! Let’s color this Monday with kindness and smiles and chase away those pesky grey clouds!

“Try to be a rainbow in someone else’s cloud.” — Maya Angelou 🌈✨

06/20/2025

🌞🐎Pyrois, Helios’s blazing steed, charges into the Summer Solstice, ushering in the year’s longest day of light and play. Let this fiery figurine remind you to soak up every sunbeam and stretch every sunlit hour into unforgettable adventures.

What are your summer solstice plans?

06/17/2025

Ready to Tame the Toy Jungle?
🦒Stash your Safari Ltd Good Luck Minis, TOOB toy treasures, life‑cycle figures, and other small toys and games in our rainbow organizer. 💪It’s an ultimate, leveled-up, chaos taming flex!

🚨Freebie Alert🚨
Snag it with any $45+ purchase Safari Ltd.
* Toys Sold Separately
* Discount applies to eligible items only and is calculated pre-tax and shipping.
* Promotion is valid only on SafariLtd.com during the promotional period.
* Offer not valid on previously placed orders.
* Shipping and handling fees still apply unless otherwise stated.
* Promotions are subject to change or cancellation at any time without notice.

06/16/2025

🌊It’s World Sea Turtle Day!
These ancient ocean wanderers have been around since the dino days, and they’re still paddling around and stealing hearts.
Want to help them thrive?
🌊Skip single-use plastic when possible.
🌊Keep those beaches clean.
🌊Root for every tiny hatchling making a break for the waves.
🌊Donate to conservation efforts.
Because sea turtles = ocean magic.
How are you helping sea turtles?

Address

Jacksonville, FL

Opening Hours

Monday	8am - 4pm
Tuesday	8am - 4pm
Wednesday	8am - 4pm
Thursday	8am - 4pm
Friday	8am - 4pm

Telephone

(800)5545414

Website

https://www.safariltd.com/

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