17/06/2026
10 ways to get seen as a dog groomer!
1. Run some Facebook and Instagram ads. If nobody knows you exist, nobody can book you. A few quid spent getting in front of local dog owners can go a long way.
2. Google Ads - Get yourself in front of people already looking for a groomer. They’re actively searching, you just need to be the one they find.
3. Get yourself at local dog events - Fun dog shows, charity walks, village fairs, anything dog-related. Put your face and your business where dog owners already are.
4. Signwrite your vehicle - You’re driving around anyway. Might as well turn the car into a giant advert while you’re at it.
5. Put leaflets through doors - old school, but it still works. Especially when you’re trying to get your name known locally.
6. Stick posters up wherever dog owners go, again old school, but vets, pet shops, cafés, community boards. Anywhere your ideal customer might be hanging about.
7. Make friends with other pet businesses Dog walkers, trainers, kennels, daycare centres. A recommendation from someone people already trust is worth its weight in gold.
8. Set up your Google Business Profile properly.
It’s free, and loads of people find their groomer through Google. Add photos, services, opening times and keep it updated.
9. Post on social media regularly.
Before and afters, tips, funny stories, transformations. Don’t overthink it, just keep showing up.
10. Get involved in your local dog community.
Join local Facebook groups, answer questions, chat to people at events. The goal is simple: when someone mentions needing a groomer, you want your name to be the first one that comes up.
Let me know what’s worked for you!
