Horse Queened

Horse Queened Horse Queened is an Aussie-made grooming & care company, created by horse people for horse people, built for our harsh climates. No fluff, just real care.

For muddy coats, rough spots & hooves that need love. Welcome to the Purple Side 💜🐴👑 OUR MISSION

Our Horse Queened Mission is to develop effective and tailored products for the Australian climate with a focus on putting horse welfare first and foremost. Horse Queened Products are easy to use, no fuss horse care formulas. ABOUT US

The passion of co-founder Kate Attard is Horses. A Certified Equin

e Dentist and Accredited Equine Body Therapist with over 30+ years' experience in horse care, Kate focuses on horse health and biomechanics and has been developing products for horses over her whole lifetime. Kate is a second-generation harness racing trainer, with a passion for horse wellbeing, she has focused on developing equine health care products specifically for the Australian climate. These products are developed to aid seamless transition between horse health, comfort and range of motion. Kate and her hubby and co-founder Matt Keam have been the driving force behind Horse Queened. Matt, a Civil Manager, has a diverse background across business management, finance and project management. Matt, being the positive and proactive shining light for the business, he is a calming influence and a wonderful asset to Horse Queened with his product knowledge and outsourcing abilities. THE HORSE QUEENED BRAND

Kate was extremely frustrated with the lack of suitable products for the Australian climate and has been experimenting and making her own for many years. Her main priority is making sure the products can be trusted and to work well for everyone and she knows that these products are tried and tested on horses and are amazing! Our organic and natural cosmetic grade products along with our open mind and willingness to assist everyone who enquires are beneficial to those that want to make their horses happy and healthy. Horse Queened- A Royal Collective of Equine Care

We hope you love our collection as much as we do. Love Kate & Matt xx

04/09/2026

Mane or tail looking a little worse for wear? 👀

Time for a comeback. 💜

The Regrowth Ritual Pack is our two-step routine designed to care for the skin and support the appearance and condition of healthy-looking hair.

Perfect for manes and tails that need a little extra TLC.

Grab your Regrowth Ritual Pack and start your routine. 🙌

03/09/2026

Never tried Salve It?? Thick, ready to use salve that stays put. Smells like licorice and is a stable essential

01/09/2026

Horse Queened care, show prep and grooming products...... once my current stock has gone I will not be restocking. Its a fantastic range with all natural products made in Australia. I've been lucky to be a NZ stockists and appreciate Kate's time and effort.

10% off all HQ range until its gone.

I will currently continue with my horse cover repairs and pet minding services.

Got a horse that’s prone to rubbing? When there’s a LOT of area to cover, Soothe It Spray makes it easy.Spray over large...
31/08/2026

Got a horse that’s prone to rubbing? When there’s a LOT of area to cover, Soothe It Spray makes it easy.

Spray over large or hard-to-reach areas in seconds... through manes, along the neck, under the belly, around the tail and anywhere they’re prone to rubbing.

No scooping. No messy hands. No rubbing it in. Just spray and go. 💨

Same Soothe It goodness. Just made for covering more, faster.

31/08/2026

Hair won’t budge? 👀

Shed Happens Duo.
Then… 💥 HAIR. EVERYWHERE.

Like magic. ✨🐴

30/08/2026

This weekend was a pretty special one for us.

Three horses prepped with Horse Queened went on to win Supreme at Wentworth Show. 🏆

But honestly, it wasn’t just about the winners.

Seeing so many horses heading into the ring looking absolutely incredible after using products that we created and make ourselves was one of those little pinch-me moments.

Ribbons or no ribbons, they all did Horse Queened pretty damn proud. Thank you for having us Wentworth Show. Congratulations on a wonderful show 🫶🏾🐴👑

30/08/2026
29/08/2026

Last day of the Wentworth Show today. Situated behind the horse shed in the sun. Come and visit our HQ stall 🐴👑

29/08/2026

Come and visit us at the Wentworth Show Society. Located right near the horse sheds overlooking the dressage arena. X

Address

578 Coorong Avenue
Red Cliffs, VIC
3496

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