10/15/2026
SO, YOU WANT TO BE A SPONSORED RIDER? LET’S TALK. 🤘🏼
We receive several requests for sponsorship each month, and I’m sure other small businesses do too. But there’s a few things we need you to understand if you’re considering applying for a sponsorship.
1) A sponsorship is more than a discount code, free gear, or a logo on your profile. It’s a partnership. And the best partnerships benefit both sides.
2) Build the relationship before asking for the opportunity. Follow the brand, engage with its content, try its products, and show genuine support. Don’t expect a business to invest in you before you’ve shown interest in what they do.
3) Followers aren’t everything—but influence matters. A smaller, engaged audience can be valuable. Businesses also consider whether you reach potential customers, build trust, create quality content, and help generate sales.
4) Be a customer before becoming an ambassador. Share products you genuinely love. Tag the brand. Recommend products when they’re a good fit. Let your actions show how you’d represent the business.
5) Understand the commitment. Sponsorships come with responsibilities: promoting products, creating content, referring customers, and representing the brand well. Getting selected is only half the job. Keeping your spot means following through.
At Rockstar Reins and SmarTack, our mission is bigger than tack. We want to encourage people to see and pursue their fullest potential. We want team members who believe in that mission and want to help us grow it.
Don’t start by asking what a business can give you. Start by showing what you bring to the table.
🤘🏼 Want a spot on the Rockstar Reins or SmarTack team—or hoping to return? Applications open in November!
Start building that relationship now. Show us who you are, what you stand for, and how you support the brands you believe in.
Be Bold. Ride Rockstar.