05/22/2026
Want nutrition assistance? Your Vet rarely is the solution. Reach out, I can help.
A large peer-reviewed study survey of over 8,800 pet owners found that only about 14% rely on veterinary advice when choosing what to feed their pets, meaning the vast majority of decisions are influenced by forces outside the exam room. While the study didn’t investigate the reasons behind this gap, it highlights a clear disconnect between pet parents’ priorities and where they get their information, especially as many owners are increasingly seeking minimally processed and human grade diet choices that aren’t found in veterinary clinics.
Rather than pointing to a lack of trust, the findings suggest an opportunity: as interest in evolving nutrition grows, there’s a chance for veterinarians to play a more active role in guiding these conversations and helping bridge the gap between ultraprocessed, feed grade diets and what pet parents are actually looking for.