Operation Good Boy

07/23/2025

Meet Lucca, a true hero and warrior dog.
If you haven’t heard Lucca’s story yet, it’s one you should know.

Lucca, a German Shepherd/Belgian Malinois, served 6 years with the U.S. Marine Corps. She led over 400 patrols across Iraq and Afghanistan, detecting more than 40 explosives and insurgents — keeping every human on her team safe.

In 2012, Lucca was severely injured by an IED, resulting in the loss of her leg. After a courageous recovery, she retired and was lovingly adopted by her original handler, Gunnery Sergeant Chris Willingham.
Lucca’s extraordinary bravery earned her the PDSA Dickin Medal, the highest honor for animal valor and the Animals in War & Peace Medal of Bravery, recognizing her lifelong impact on military working dogs and their handlers.

She passed away in 2018, but to her handler, she’ll always be his beloved “Lucca Bear,” a symbol of loyalty, courage, and sacrifice.

07/17/2025

We’re proud to announce a powerful new addition to the Operation Good Boy team: Dean Phelps, our new Veterans Engagement Officer (VEO)!

Dean brings 30 years of distinguished service in the Navy, followed by a dedicated career helping transitioning Veterans find employment through his company, Veterans Employment. His commitment to supporting those who’ve served is unwavering.

A lifelong dog enthusiast, Dean holds a special admiration for Dobermans, and his loyal companion, Cleopatra, will proudly represent OGB alongside him.

As VEO, Dean will expertly guide our charitable initiatives, ensuring Operation Good Boy continues to honor and give back to the Veteran and working dog organizations that embody our core mission.

Please join us in giving Dean a warm welcome!

07/14/2025

Final call.

Today’s your last chance to get 15% off everything and score a free gr***de toy.

Made for tough dogs, approved by serious chewers.

***deToy

07/08/2025

The Month of Freedom is here.

15% off all OGB + a free gr***de with every order 🧨

Check it out at operationgoodboy.com

07/04/2025

🇺🇸 HAPPY FOURTH OF JULY🇺🇸

Here’s to freedom, fireworks, and the loyal heroes, human and K9, who help protect it.

Today, we celebrate the land we love and the those who serve it proudly.

07/02/2025

💥15% off all orders💥
Free gr***de toy included. Built for tough chewers.
Act fast. Supplies are limited.

operationgoodboy.com

06/30/2025

Built to last.

***de

06/17/2025

Ready for anything

📸:

06/14/2025

Honoring 250 years of unwavering bravery, sacrifice, and service by the U.S. Army. 🇺🇸

This is Doc Holiday, a two-year-old Blue Heeler and proud member of the U.S. Army’s Horse Cavalry Detachment, representing the tradition, loyalty, and heart of military working dogs.

We’re honored to recognize Doc and all the soldiers—two-legged and four—who’ve served with heart and bravery.

Thank you to all who serve.

06/12/2025

💥Operation Calm: Activated💥
Loud noises, no worries. Our 90-count calming supplement is now 15% off, just in time to help your pup stay cool, calm, and collected this 4th of July. https://operationgoodboy.com/collections/supplements/products/sre-pet-supplement-calming-90-ct

Natural Ingredients: Our CALMING SOFT CHEWS are a testament to the power of nature. Packed with natural ingredients like chamomile, passionflower, and lemon balm, these chews harness the calming properties of these herbs to help dogs achieve a state of tranquility. With no harmful chemicals or addit...

06/11/2025

Locked & loaded.

06/09/2025

Built to serve. Born to protect.