93 Octane

05/02/2025

When EverBless Foundation asked us to create a magazine, we were a little skeptical. Well, consider this our mea culpa! We’ve just released our 17th issue, and it has been an unqualified success. Why? 🤔

Like many clients, EverBless’ sophisticated products are complex and feature-filled, but their audience struggled to fully understand them. IMAGINE magazine changed all of that.

✨ Featuring engaging interviews, real-life stories and original photography, the twice-annual publication demonstrates how you don’t have to be rich to have a rich impact. The heart-warming stories have breathed new life into client conversations, leading to millions of dollars in new business. 💰💰💰

👉 Click the link below to check out the latest issue. Or subscribe at
everbless.org/imagine.

03/13/2025

He’s baaaaaaack! You know, that unsettling salesman who haunts your dreams and won’t take “no” for an answer. 😱 He makes a spine-tingling performance in SlopePro Roofing’s new spot that we shot with the folks at Bookend Creative. Thanks to the scary villain Michael Reynolds and our “final girl” Patrica Moore, both of whom brought their comic chops to this harrowing tale. 🤣 Here’s a sneak peek, and be sure to look for the full commercial next week... if you dare! 🎬

Royalty Free Music: Bensound.com
Artist: Benjamin Tissot
License code: QBACYBG4T82DOO5S

12/23/2024

The 93 Octane crew had such a delicious and cozy holiday lunch at TXTUR Richmond. Can you say “Fried Gouda Spring Rolls?” Yum!
Wishing all our followers and fans the same warm and festive vibes during this special season. Merry Christmas and Happy Holidays!!!
❤️ 93 Octane

08/23/2024

Wanna get the inside scoop on how we think? Join us for a studio tour next Thursday where we'll share our culture, process and work. Sign up here: https://www.facebook.com/events/501163782385569

08/19/2024

School's back! And while many kids have mixed feelings about returning to the classroom, these little guys had nothing but joy in their eyes when we were filming. 😍🤓🥸

This amazing program from RPS Schools helps hundreds of underserved families prepare their young ones for school, strengthen their English and get a head start on learning — all free of charge.

We are proud to help spread the word — and the joy!

07/03/2024

The ROOFING fun continues! We're proud to have developed this campaign for SlopePro roofing in support of RACC. And it's not too late to get into the contest.

Click on the SlopePro page and comment to the original post. Good luck pet parents!

03/20/2024

The best part of our work: meeting remarkable people and sharing their inspiring stories with the world! 💝🎥🌎

Yesterday, we spent the day at a video shoot for Saint Francis - Manchester, An Assisted Living Community. Working alongside bookend creative, the video features past and current organization leaders, staff, residents and their families. Collectively, their stories paint the picture of Saint Francis’ history and testify to its profound impact on Richmond’s low- to mid-income seniors. From conception to storyboard to yelling “action” on set, capturing these stories is truly a privilege and using our creativity for such a noble cause is a dream come true.

02/19/2024

*UPDATE: This position has been filled.

93 Octane is expanding our team!

We are actively looking for an Account Manager/Copywriter who’s ready to roll up their sleeves and get to work. This is a hybrid position, and we are considering both part- and full-time candidates.

Don’t miss this opportunity to become part of a zany (and pretty awesome) team working in a creative environment on projects for local and national clients. Learn more at 93-octane.com/careers.

02/08/2024

What do you do with a rising star? Make sure she's got plenty of sky.

When Jenna Weidner started at 93 Octane in 2010 as an intern, she quickly established herself as a conceptual force. Though we didn't have an opening, we knew a good thing when we saw it, and we created a part-time position just for her.

It was a smart call. In the intervening 14 years, she's developed brands and campaigns for Maymont, EverBless, Virginia Victim Assistance Network, Cary Street Partners, Saint Francis — Manchester and scores of others, earning multiple promotions along the way.

✨Today, we are thrilled to announce Jenna has been named Associate Creative Director.✨ In addition to leading the creative development of key accounts alongside Founder and Creative Director John Lindner, she will take a strategic role in growing our talent pool, developing new business and focusing our growth.

Avid puzzler and beer connoisseur Jenna has worked remotely from her office in Vermont since 2022, sharing it with her partner Erik and two miniature pups, Daphne and Frankie. Jenna loves exploring her new home, whether strolling along Lake Champlain, hiking Mount Philo, or cheering on her local Vermont Green soccer club. The perpetually cold Jenna has found a way to thrive in the chilly New England climate, largely thanks to her exceptionally warm and twinkling personality.

Keep blazing, Jenna! ✨

Full-service advertising/marketing agency.

02/01/2024

We may only be a four-person shop, but we have an army of family, friends, and fans that magnify our impact. Today we celebrate someone who's all three rolled into one: Wendy Lindner!

Equally quick with a smile or a tear, she pours her whole heart into everything she does. Every time she walks through our door, she reminds us of who we are and why we do what we do.

Happy birthday Wendy! Thanks for celebrating with us, and for being a part of Team 93O. Now go home and take a nap!

01/23/2024

Meet the newest member of the 93 Octane team, John Wayne. John joins us in the role of Junior Squirrel Defense Coordinator.

01/01/2024

More than a new year... it's a brand new day.

Two years ago, we began working with Saint Francis Home to update their brand. Out of that came a new name, Saint Francis — Manchester, and a new logo. But a brand is so much more than that. A brand encompasses the total customer experience, what Marty Neumeier calls "a person's gut feeling.”

Partnering with bookend creative , we set out to create a video to capture that feeling in this video developed for donors. Unscripted, we went in and asked staff, residents and volunteers what their favorite part of the day was. This video captures their remarkable responses.