11/04/2025
Usually we don't talk about our relationship here - but recently we walked away from a business opportunity because of the risk that it would distance us from each other. It's been a long and wonderful road so far, it just wouldn't make sense to compromise on the one secret sauce that we believe has gotten us this far. When we're laughing through a wind-blown, rained out event, or quietly clicking through emails over coffee, or flirt-fighting over financials, frames of bees and fragrance formulas, the last 10 years of running this business together has been one long love-letter that we've been writing to each other new each day.
It's hard to make big decisions. The longer we are in business the more we have to make. Knowing what to prioritize and the right order helps us when forks in the road are not clear. Our relationship, our people (family, staff and customers), the long-term success of the bees and measurable faith in science and math are at the heart of the choices we make. Thank you to everyone who is on this journey with us.
