09/24/2025
It's What to Know Wednesday.
I was doom scrolling yesterday and a video from Americaās Got Talent popped up. I always watch them when theyāre in my feed. I really love seeing people chasing a dream, cheering them on, and hoping they win. As I watched a singer take the stage you could see they were nervous, and I was nervous for them. You could see hope in their eyes, and I had hope in my heart for them. Silently cheering them on. Then I watched them give it everything they had for this one moment. But it wasnāt just this one moment. It was the millions of moments before this that even got them to this one. The struggles, hardships, challenges they endured. The small wins and successes they had along the way.
I think that generally people love seeing other people chase their dreams. Maybe we even NEED to see other people chase their dreams. We cheer for them, root for their success, celebrate their wins.
All of that stuff I said about a singer taking the stage is exactly what building a small business is like. Someone had a vision and chose to take a chance and run for their dream. So many challenges, obstacles, wins, losses, millions of moments before THE moment. And it takes an entire community to help them and cheer for them and support them, step by step. And you know whatās really cool? Those small business owners really do want you to be part of their journey and part of their story.
When you support a small business, youāre supporting people who are working so hard to reach and live their dreams. I know so many other small business owners who are busting their butts trying to make a go of things, and you know what? I REALLY want to see them win! I WANT to clap for them, cheer for them, celebrate them, see them shoot for the stars and actually catch one!
Thanks to all of you for being my community, Chienne Pawtisserie's community. Thank you for cheering us on. And to my fellow small business owners ā I see you. Iām clapping for you. Iām silently, and sometimes not so silently, cheering you on. Keep going. Keep pushing. Run your race and finish strong. Then keep running.