Friends of Nature, Menomonee Falls

09/02/2026

The purpose of freeze-drying is to remove all of the water from raw food, but moisture is still necessary for digestion! 💧 In order for your dog or cat to digest freeze-dried food efficiently, it should be rehydrated when serving it as a complete meal.

09/01/2026

Good nutrition starts with a great choice. Our Choice Chicken Meal + Barley Recipe kibble is made with quality ingredients and purposeful nutrition to help support your pup’s overall health, all at a value you can feel good about.

The source of honest, dependable nutrition!

08/31/2026

Pets are experts at hiding pain, so low-grade discomfort often shows up in the quietest ways. 🐾

Subtle changes in how they settle down to sleep, a moment of hesitation before jumping up on the couch, or a slight shift in posture can all signal that their body needs a little extra support. Catching these early hints gives you the power to adjust their routine, add targeted joint care, and keep them feeling their best. ❤️

Have you ever spotted one of these small shifts in your dog or cat? Let us know in the comments below! 👇

08/28/2026

A simple splash with major benefits 🥣✨

Bone broth is the ultimate bowl booster. From joint-protecting collagen and gut-healing amino acids to natural liver detox support and everyday hydration, this nutrient-packed topper does it all. Pour it right over meals or freeze it into silicone molds for a quick wellness treat!

Do you serve it poured over dinner or frozen as a treat? 👇🐾

08/26/2026

Pollen season in full swing means extra licking, scratching, and red paws! 🌾🐾

Environmental allergens easily hitch a ride on your pet's fur and footpads after outdoor play. Implementing a quick wiping routine after walks helps remove irritants before they trigger intense itching or systemic inflammation. 🐶✨

Does your pet struggle more with seasonal allergies or food sensitivities? Share your tips below! 👇

08/24/2026

Mushrooms are not just for humans, they are taking pet wellness to a whole new level! 🍄✨

These powerful adaptogens work naturally with your pet's body to restore balance, support gut health, and strengthen immunity. Whether you have a senior pet needing cognitive support or a pup who needs a little extra help staying calm, functional fungi have a role to play. 🐶

Have you added functional mushrooms to your pet's bowl yet? Let us know in the comments! 👇

08/19/2026

Every mountain adventure deserves a reward. 🏔️🐾

After every climb, every trail, and every scenic viewpoint comes the best part... a well-earned FirstMate treat. Made with high-quality animal protein and simple ingredients, our treats are the perfect way to reward your adventure companion after a day spent exploring the outdoors.

Because the best views are even better when they're shared with your best friend.

08/19/2026

Got a high-energy dog who still seems restless after a long walk? It might be time to work their brain instead of their paws! 🧠🐾

Sniffing and problem-solving trigger natural dopamine releases in a dog's brain, which actively lowers stress levels and calms their nervous system. Incorporating quick nose work games or lick mats into their daily routine is the ultimate secret to a calm, satisfied pup. 🐶✨

What is your dog's absolute favorite puzzle game or mental outlet? Share below! 👇

08/18/2026

🎉 We’re on TikTok — come hang out with us! 🎉

Want more fun, behind-the-scenes moments, quick tips, and a little extra personality from us? 👀📱

Come follow us on TikTok! 🎵✨

👉 Find us at .of.naturewi
❤️ Follow along
💬 Say hi in the comments
📲 And don’t forget to share with a friend!

Already following us? Drop a 🙌 below so we know who our TikTok crew is!

TikTok | Make Your Day

08/17/2026

After a day of climbing trails and taking in new sights, it's time to refuel.

FirstMate recipes are made with quality ingredients to provide complete and balanced nutrition, helping support your cat through every adventure, big or small.

Where will you and your feline explorer head next? 🐈🌲💙