Beefmaster/Droughtmaster Breeder

10/23/2026

🎙️ NEW EPISODE | BEEFMASTER BANTER

Meet Cheramie Viator: Building Demand, Creating Opportunity

There's a lot to look forward to in the Beefmaster breed, and we're excited to introduce someone who's ready to help move it forward!

On this month's episode of Beefmaster Banter, we're joined by Cheramie Viator, BBU's new Director of Seedstock and Commercial Operations, for a conversation about growing Beefmaster's presence in the commercial cattle industry.

From creating new marketing opportunities for commercial females and feeder cattle to strengthening relationships between seedstock breeders and commercial producers, Cheramie shares her vision for building demand and expanding the breed's reach.

What's ahead for Beefmaster breeders, and how can you be part of it? Tune in to find out!

A special thank you to G & M Cattle Co., our October episode sponsor, for supporting Beefmaster Banter!

🎧 Listen to the latest episode:
Spotify - https://spotifycreators-web.app.link/e/F6P3BXKOt7b
Apple Podcasts - https://podcasts.apple.com/us/podcast/beefmaster-banter/id1608642071
or WATCH on YouTube - https://youtu.be/gl2e0dfCYJM?si=ELuzt65iyK7fYXnf

07/25/2026

Plan ahead for the January 2027 Bull Sale!

07/15/2026

Drought will happen. It's not a matter of if, but when. In this episode, Kit and PJ break down practical drought management concepts built from decades of ranching experience: knowing when to quit, why you shouldn't feed cows through a drought, how to identify the bottom 20-50% of your herd to cull....

07/09/2026

07/08/2026

2026 "Beefmaster/Droughtmaster - Champion of the World"
Entries due on November 1st, 2026

Please email bull and female entries to [email protected]
1. Picture of animal taken in 2026 (No editing or manipulation of animal itself)

2. Name of animal
3. Owner information
4. Country
- Open to registered Beefmaster and Droughtmaster Cattle
- The 4 official judges will select country representatives starting November 2nd.

- The official judges are:
Fernando Baldomar Salgueiro (Bolivia)
Angus Williamson (South Africa)
John Atkinson (Australia)
Brant Poe (USA)

- Entries can be National or Major Show Winners
- Entries can be Highest priced animals from November 1st, 2025 - October 31st, 2026
- National Breed Associations may send in multiple entries or select final entries themselves.
- The 11th edition of the "Beefmaster/Droughtmaster - Champion of the World" competition takes place from 1-14 December 2026

06/29/2026

Guys,

I have recently started contributing to Pharo Cattle Company’s weekly emails — an insightful, educational publication that's unique in its approach and content.

I'd encourage you to sign up using the link provided below.

https://pharocattle.com/PJ

06/17/2026

Episode 1 of the Herd Quitter Roundtable is live!
Such a fun conversation with Kit Pharo

The first-ever Herd Quitter® Roundtable discussion is here. Kit Pha...