American Pet Professionals

08/14/2025

One of our core principles here at American Pet Professionals is uniting our industry; it has been part of our mission statement since day one. Working with thousands of pet pros over the years, we know how dedicated they are to wanting the best for pets in our lives. The life of a pet pro, may not be glitz and glam, but our passion for pets is the same, as a certain cat mom! ;)

We absolutely adore how once again unites the world for good, lighting up not just the internet with orange glitter but cities around the globe. Bringing people together is one of her superpowers!

08/08/2025

SUPERZOO, by WPA is so close! The lead event once again in our Pet Events Newsletter this week! Check it out here: https://myemail.constantcontact.com/SUPERZOO-is-next-week--Paws-for-a-Purpose-and-Pet-Events-.html

08/06/2025

Heading toSUPERZOO, by WPA next week? Be sure to stop by our members' booths, listed below, and if you are heading to the educational sessions, see our member speakers below!

Have a fantastic show, everyone!

08/01/2025

This week's Pet Events Newsletter is packed with events from coast to coast and brought to you by the upcoming SUPERZOO, by WPA show! Have you registered to attend yet? Check out all the events and a special discount off the retail and grooming educational sessions - click here to access: https://conta.cc/4mfnfn9

07/29/2025

Congratulations 🎉 to APP Member Woofie’s of Ashburn-Lansdowne on joining Forces with the American Kennel Club
to Elevate Dog Grooming Standards Nationwide!

Woofie’s franchises to receive AKC S.A.F.E. grooming certification, reinforcing trust, excellence in pet care

Woofie’s®, a premier provider of personalized mobile pet care services, has announced a new nationwide collaboration with the American Kennel Club (AKC) to provide standardized grooming safety training and certifications to its franchise teams through the AKC S.A.F.E. (Safety, Assurance, Fundamentals, Education) Grooming Program.

Through this collaboration, Woofie’s franchises across the country will complete the AKC Safety in the Salon courses, a comprehensive series of classes that cover best practices in pet care, health and safety protocols, accident prevention, sanitation, and handling of dogs with special needs.

Upon completion, participating Woofie’s locations will become AKC S.A.F.E. Groomers and Salons, pledging to uphold the AKC Groomer/Salon Oath that “specifies a commitment to holding pet safety in the highest regard.” Certified locations will be listed on the AKC GroomerFinder and will post their certification seal to assure consumers that their Woofie’s groomer is trained with the best safety practices with the AKC S.A.F.E. Grooming Certification Program.

Learn more about Woofie's here:

Woofie’s takes a personalized approach to pet care and offers pet setting, dog walking, and more.

07/25/2025

Did you see this week's Pet Events Newsletter with events from coast-to-coast and brought to you by the upcoming SUPERZOO, by WPA Show? ✨

Check it out here ⤵️ and comment if you will be at SUPERZOO next month! https://conta.cc/4f7LIIS (The show is coming up quick! Did you register to be there?) 😃

07/16/2025

🐾✨ Heading out this summer with your pets on a road trip? 🐶🚗 Before you go, make sure to check out and our pet travel safety checklist to keep your pet happy and safe on your adventures!
You should also be following our member, Dr. Nelva Bryant DVM, of - who is the ultimate pet travel safety expert in the industry!
Have fun on the road with your pets and be safe!

07/08/2025

Big thank you to co-hosts Kristen Levine and Chris Bonifati of the Pets Add Life podcast (brought to you by American Pet Products Association (APPA) & DOGTV), for featuring our Founder and President on the podcast!

Podcast Episode · Pets Add Life · 07/08/2025 · 48m

07/05/2025

Happy 4th of July! Hope everyone is having a fun but safe holiday weekend!
Our mascot hoping all the pets stay safe and home!

07/02/2025

Pet Industry 101® - Summer School Session - Live Interactive Webinar!

** LIVE Wednesday, August 6, 2025 at 1 pm EST! **

Are you a brand-new or aspiring pet professional? Feeling a little overwhelmed or unsure where to start? You’re not alone — and this live, info-packed Summer School Session is just for you!

This isn’t just another webinar — it’s a live, interactive session designed to help you understand the pet industry and where you fit in.

🐾 Who This Is For:

- Aspiring pet professionals
- New pet business owners (less than 1 year in business)
- People who need help in choosing the right pet career or business model

🎓 What to Expect:

- Intro to different areas of the pet industry
- How to choose the right pet career or business model for you
- Learn to avoid common (and costly) pitfalls in your first year of business
- Simple, actionable tips to help you grow with clarity
- Where and how to market your pet biz to the right audience
- Plus, there will be time for your questions — live!

🎁 Register now and get TWO exclusive bonuses (a $30+ value!):

Pet Industry 101 Workbook & Resource Guide

2025 Pet Industry Events Calendar + Planning Workbook

🎤 Want to come on “stage” and ask your questions live? Space is limited to keep this interactive and supportive.

💵 Only $47 through July 3 — price increases to $67 on July 4!

Ready to take your first step with clarity and confidence?
👉 [Register now] and lock in your spot!

👩‍🏫 Hosted by Nancy Hassel, Founder & President of American Pet Professionals - 20+ years of experience in the pet industry — she’s seen it all and is here to help you skip the mistakes and build with confidence! Speaker, Educator, Pet Industry Expert, Pet Business Consultant, Marketing, Public Relations and former TV Producer.

https://stan.store/americanpetpros/p/pet-industry-101--summer-school-session

07/01/2025

Thank you so much for the feature of our founder and President and her dog talking about life beyond the pet industry!
https://www.petage.com/meet-nancy-hassel-glofish-american-pet-professionals-adventures-with-cody/

06/27/2025

Fourth of July Safety Checklist! 💥 🐾

Share our checklist so that more people can prepare to keep their pets safe tips this 4th of July!