
08/22/2023
Why Do Newsletter Marketing?
Prioritize this if your marketing time and money are limited. A well-written e-newsletter keeps you in front of clients until they are ready to hire.
I offer newsletters and blog posts
for pet professionals. Positively serving dog trainers.
(1)
We offer original and custom marketing e-newsletters and single articles. We'll expand to blog articles, social media, website content, and other pet service content writing needs later in 2022. Owner and Editor-in-Chief Dr. Janet Reed owns and operates Dr. J’s Pet Services, LLC, a dog walking, midday break, and pet sitting business in Austin, Texas. She is a Fear Free® Certified Professional and
Pet Sitter International Certified Professional Pet Sitter®. She has a degree in Communications and an advanced degree in Wildlife and Fisheries Sciences. She previously worked for The Personal Marketing Company writing monthly marketing newsletters for real estate professionals, including those working for RE/MAX®, Century 21®, and Coldwell Banker.
Why Do Newsletter Marketing?
Prioritize this if your marketing time and money are limited. A well-written e-newsletter keeps you in front of clients until they are ready to hire.
Why Do Newsletter Marketing?
You'll set yourself apart from competitors by providing dog lovers with engaging, educational content.
In addition to using your newsletter to educate and entertain your subscribers, use newsletters to motivate your clients to take action.
🐾 Read your latest blog post.
🐾 Sign up for a special event.
🐾 Take part in a prize draw or giveaway.
🐾 Schedule a service with you.
Small businesses strive to exceed expectations, and clients love that!
Exceed your clients' expectations with solutions to their dog training problems. An e-newsletter helps promotes your authority as a professional dog trainer.
Don't have time to write a complete newsletter? Pet Business Writers can help you.
The August dog trainer article of the month discusses preparing a dog to be home alone once the kids return to school and you return to the office.
Get your first dog trainer newsletter article of the month free!
Contact [email protected]
Your clients will look forward to opening and reading your e-newsletters when you optimize five elements.
Element #5 - Attractive, User-Friendly Design
✒ Keep your e-newsletter inviting by using appealing colors and readable fonts.
✒ Break up text sections with sub-headings and images.
✒ Organize the information so it's easy to scan.
Your clients will look forward to opening and reading your e-newsletters when you optimize five elements.
Element #4 - Clear Calls to Action
✒ Be clear about your brand's valuable offerings.
✒ Include compelling calls to action to guide your clients toward the next step you want them to take.
✒ Help your clients to understand what they will receive and how it will benefit them.
Check in tomorrow for Element #5!
Your clients will look forward to opening and reading your e-newsletters when you optimize five elements.
Element #3 - Reader Focus
✒ Deliver the information and answers your clients want.
✒ Create a sense of personal connection by writing in a conversational tone, using first- or second-person pronouns.
✒ Ask your clients to provide feedback and respond directly to your emails.
Check in tomorrow for Element #4!
Your clients will look forward to opening and reading your e-newsletters when you optimize five elements.
Element #2 - Storytelling Value
Long-form newsletters work well when you storify your content to create a richer experience that your clients will enjoy reading.
Check in tomorrow for Element #3!
Your clients will look forward to opening and reading your e-newsletters when you optimize five elements.
Element #1 - Readability
Clients are often time-constrained. Use concise sentences and paragraphs to promote your message quickly.
Check in tomorrow for Element #2!
The best length for your e-newsletter depends on what action you want from your client.
Ask yourself: What information does my client need to take the action I want them to take?
Then write your e-newsletter concisely, removing anything that doesn't help your client take that action.
Your clients enjoy staying updated about your "world." You do this with a consistent e-newsletter that promotes your authority as a professional dog trainer.
Don't have time to write a newsletter? Pet Business Writers can help you.
The August dog trainer article of the month discusses preparing a dog to be home alone once the kids return to school and you return to the office.
New clients receive a 50% discount on their first order.
The best frequency for sending e-newsletters is no more than twice a week and at least once a month, per Media Shower research.
Sixty-one percent of customers want to hear from you at least once a week, per Campaign Monitor research.
Everyone enjoys being rewarded for good behavior!
That's why we write R+ content for dog trainers to inform their clients.
Newsletters are a powerful tool to connect with your customers and promote your authority.
Here are five reasons why emailing a monthly newsletter is essential to the success of your business.
✒️ Newsletters promote your services.
✒️ Newsletters keep your customers engaged.
✒️ Newsletters keep your customers informed and up-to-date.
✒️ Newsletters support your other marketing channels.
✒️ Newsletters promote your specials and events.
Your clients enjoy receiving your e-newsletter and learning new dog training information.
Don't have time to write a newsletter article? Pet Business Writers can help you.
Check out the dog trainer article of the month. The July article discusses Marker Words.
Order yours today! New clients receive a 50% discount off their first order.
You are a busy dog trainer! Industry experts advise that you need to send a monthly newsletter to your clients, yet you don't have time. The thought of sitting down and writing may be a daunting task. After all, your passion is dog training, not writing!
Pet Business Writers has a solution for you.
We write positive reinforcement-focused newsletter articles to inform and educate your clients. The July topic is Marker Words.
We’d love to help. Contact us to get started!
***New clients get 50% off their first article of the month order.***
The Dog Trainer Article of the Month is ready for your July e-newsletter sent to your clients and potential clients!
The topic is Marker Words. Here's an excerpt:
"It's important that we teach our dogs what works. We do this by watching for desirable behaviors and rewarding them. The best way to do this is with a reward marker.
Marker training is a scientifically proven method that is fun, safe, and easy. This method will be the backbone of teaching your dog everything."
Dog Trainers, order your article of the month today!
***New clients receive 50% off their first article order.***
Dog trainers, if you still need to email your April client newsletter and don't have time to write an educational dog training article, you're in luck!
The first 10 dog trainers who order by April 12 will receive 50% off the April Article of the Month (AOM) for Dog Trainers.
The April AOM informs your newsletter client list about the importance of sniffy walks.
Here's how to order!
1) Fill out the Contact Form: https://petbusinesswriters.com/contact/
2) Email and request through email: [email protected]
3) Call and request by phone: 512-522-8663
I look forward to helping you realize your content writing needs.
The Dog Trainer Article of the Month is ready for your April e-newsletter!
The topic is Sniffy Walks.
Order yours today!
Quality content writing services for professional pet business owners, including dog walkers, pet sitters, boarders, trainers and more.
The Dog Trainer Article of the Month is ready for your March e-newsletter!
The topic is Counter Surfing.
Is it time to schedule an intervention for your counter-surfing thief?
Order yours today!
https://petbusinesswriters.com/contact/
"Get a newsletter started. Send one every single month. Pick a set day of the month that you will send it out, whether it’s the third Thursday the first Tuesday. It doesn’t matter, but be consistent and get that out. You can delegate it to somebody, too."
https://petnannycoach.com/dog-walking-business-tips-how-to-create-a-monthly-newsletter/
You are a busy solo pet sitter or dog walker (or both!). Industry experts advise that you need to send a monthly e-newsletter to your clients, yet you don't have time. The thought of sitting down and writing a newsletter may be a daunting task!
Pet Business Writers has a couple of solutions for you.
First, we write pet-focused articles to inform and educate pet parents - your pet-parent clients! So ask us about our affordable Articles of the Month that you drop into your established newsletter.
Don’t have a newsletter? No worries. We also offer a pre-written newsletter, The Essential, ready to go!
We’d love to help. Contact us to get started!
https://petbusinesswriters.com/contact/
"If you are NOT a writer... delegate!"
Local blogging is one of the most valuable marketing strategies to add to your marketing toolkit. Why? People buy from people that they like and trust.
How many of these content types are you posting on your social media pages?
As a professional pet sitter, it’s always great to have a mix of content that you post regularly on your pages. This post shares 11 types of content you should be posting on social media.
Dog Trainers, are you working on your March e-newsletter and need a training-specific article to drop in?
Pet Business Writers now offers dog training-specific Articles of the Month! Stay tuned for the topic announcement for the March Article of the Month.
Inquire here: https://petbusinesswriters.com/contact/
Check out our website!
Content Writing for Pet Service Businesses Serving dog walkers, pet sitters, pet boarders, pet trainers, and more!
You're busy doing what you love: Visiting all your sweet pet clients!
We're doing what we love: Writing content to educate and inform your existing and potential clients.
Pet Business Writers offers a newsletter Article of the Month for pet sitters. Each Article of the Month is a professional, pre-written article on a dog, cat, or general pet topic that you can add to your e-newsletter sent to your clients.
Let us put your pet service expertise into words while you manage your business!
Order here: https://petbusinesswriters.com/contact/
Don't have time to write a quality article for your newsletter? Consider an Article of the Month that's ready to drop into your e-blast or e-newsletter.
Choose from:
🐾 General pet
🐕 Dog-specific
🐈 Cat-specific
Follow this page and check back soon for the March 2023 article topics.
Order here: https://petbusinesswriters.com/contact/
Meet Our Owner
Dr. Janet Reed, our owner and editor-in-chief, knows the pet service business well. She owns and operates Dr. J’s Pet Services, LLC, a pet-sitting and dog-walking business in Austin, Texas, USA. Dr. J is a Fear Free® Certified Professional, a Pet Sitter International Certified Professional Pet Sitter®, and holds Communications and Wildlife and Fisheries Sciences degrees.
Before she entered the pet service industry, Dr. J wrote newsletters for real estate companies, including RE/MAX®, Century 21®, and Coldwell Banker. In addition, she was an editor for a top government contractor in healthcare programs. Dr. J's wildlife research has been published in several peer-reviewed scientific journals.
Meet Our Mascot!
We selected the hyacinth macaw as our mascot because macaws are considered among the most intelligent of all birds. They are captivating, sociable, and capable of mimicking words and phrases, often in the correct context. In addition, macaws make great pets when owners are dedicated, responsible, and well-informed. We consider these characteristics desirable for quality content writing for pet service businesses.
Did you happen to know?
The hyacinth macaw is the longest macaw species and the largest flying parrot species. It measures about three feet three inches (one meter) from head to tail tip.
Professional. Knowledgeable. Experienced.
You want a content writer who
✒️ has the education and training necessary to write content,
✒️ understands the pet service industry, and
✒️ has a proven record of showcasing services or products.
We'd like to put your pet service expertise into words while you manage your pet business.
Pet Sitters and Dog Walkers, do you have your May e-newsletter ready to go? No?
No worries! Our Essential newsletter is ready to go for May. It has two 300+ word articles and you can add your personalized information, such as new services or availability calendar.
Order here: https://petbusinesswriters.com/contact/
Or request a writing sample: "Why Hire a Pro?"
Let potential clients know that you are THE professional dog walker to hire!
Our May dog Article of the Month, "Five Benefits of Dog Walking," is a 440-word article ready to paste into your May e-blast or e-newsletter.
Order here: https://petbusinesswriters.com/contact/
Or request a free writing sample: "Why Hire a Professional Pet Sitter?"
Have you ever wanted to have a conversation with a client or two regarding best litter box practices?
Our May cat Article of the Month, "Litter Box Matters," is a 405-word article ready to paste into your May e-blast or e-newsletter. It's a purrfect way to educate your clients about litter boxes.
Order here: https://petbusinesswriters.com/contact/
Or request a free writing sample: "Why Hire a Pro?"
We have the perfect general educational article for your May client e-blast or e-newsletter.
Our May general Article of the Month, "Preparing for Your Pet Sitter," is a 300-word article ready to paste into your May e-blast or e-newsletter.
Order here: https://petbusinesswriters.com/contact/
Or request a free writing sample: "Why Hire a Pro?"
Quality content helps you connect with your clients to achieve your pet business goals, and we want you to thrive!
The May 2022 Article of the Month is ready to go for pet sitters and dog walkers!
Choose from:
🐾 General pet, "Preparing for Your Pet Sitter"
🐕 Dog-specific, "Five Benefits of Dog Walking"
🐈 Cat-specific, "Litter Box Matters"
Use the Article of the Month in your monthly email or newsletter.
Order here: https://petbusinesswriters.com/contact/
Or request a writing sample: "Why Hire a Pro?"
"Number Matters. Ideally, you have one litter box per cat, plus one additional litter box. Why? Because some cats refuse to share and eliminate in the same litter box with other cats. It's also important to understand your cat considers two or three open litter boxes set side by side as one giant litter box."
This is one of five essential components listed in our May cat Article of the Month, "Litter Box Matters," a 405-word article ready to paste into your May e-blast or e-newsletter. Show your cat clients you are THE expert to hire to care for their cats!
Order here: https://petbusinesswriters.com/contact/
Or request a free writing sample: "Why Hire a Pro?"
Are you a professional dog walker and want potential dog walking clients to know you're THE professional to hire?
Our May dog Article of the Month, "Five Benefits of Hiring a Professional Dog Walker," is a 440-word article ready to paste into your May e-blast or e-newsletter. It just might be the perfect sales pitch a potential dog walking client needs to read and know they want you to walk their dog!
Order here: https://petbusinesswriters.com/contact/
Or request a free writing sample: "Why Hire a Pro?"
Austin, TX
78739
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