05/08/2026
During our Advanced Knee Surgery Course in Madrid, we asked Dr. Esperanza Ribes, DVM, PGCert Orthopaedics & Traumatology (UCM), GPCert(Surg) a simple question: what is it really like to work with Blue?
Her answer wasn't about implants.
It was about knowing she can reach us whenever she needs to. About having someone available to discuss a case, answer a question or help solve a problem. And about no longer needing to keep a large inventory, because any order placed during working hours is delivered anywhere in Europe within 48 hours.
Accessibility isn't something that happens by chance. It's something we've built into the way we work.
Eight years ago, we chose WhatsApp as our main communication tool. Not because it was the latest technology, but because it made sense for veterinary surgeons. A phone call can interrupt a consultation, distract someone during surgery or block the clinic line when an owner needs urgent assistance. A message waits until there's the right moment to reply.
For the past eight years, this has been how hundreds of veterinary surgeons across Europe have worked with us. Between appointments. During a lunch break. At the end of a busy day. Always at their own pace, knowing there's a real person on the other side, with a response within one hour, Monday to Friday.
What we never expected was how those conversations would evolve.
Over time, they became much more than order requests. Surgeons began sharing challenging cases, asking for second opinions, discussing surgical planning and exchanging ideas. The conversations that begin during courses like the one in Madrid often continue long after the final procedure has finished.
Dr. Ribes described accessibility as one of Blue's greatest advantages. For us, it's simply where everything starts.
Our instruments, fast delivery, lifetime manufacturing warranty and every service we provide only have value if we're there when a surgeon needs us most.
Watch Dr. .ribes.cv full testimonial in the video.
Questions? Talk to us on WhatsApp: wa.me/351910495511,
A decade working side by side with those shaping the future of veterinary surgery.