Sweet As Pup

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Sweet As Pup

Sweet As Pup Treats, accessories, and gifts for dogs and humans

02/05/2025

How do you spell love? D-O-G-M-U-M. Dog Mother's Day is next Sunday 11 May.

29/04/2025

She picks up your 💩, shares her snacks, and gives the best belly rubs in the biz... it's only fair we return the favour, right? Mother’s Day is just around the corner, and we’ve got the ultimate guide to help pups and their humans treat the queen of the pack - like the OG Dog Mum Mrs Lisa VP.

👀 Check out our latest Weekly Bark blog – how to spoil your dog mum this Mother's Day - https://sweetaspup.com/blogs/the-weekly-bark/celebrate-dog-mums-mothers-day

28/04/2025

Out with the old, in with the new! 🛍️ We’re making room for fresh arrivals – and that means SALE time! 🎉 Shop now and snap up your favourites before they're gone for good. 👋

25/04/2025

🍂 Autumn walkies hit different. Golden leaves, crisp air, and your best mate by your side — what more could a pup ask for? We’ve rounded up some of the best autumn walks across New Zealand for you and your dog to explore — from the iconic Arrowtown to the fields of Hagley Park 🌳🐾

👀 Check out our latest Weekly Bark blog – best autumn walks in New Zealand with dogs - https://sweetaspup.com/blogs/the-weekly-bark/autumn-walks-new-zealand-with-dogs

22/04/2025

Congratulations to Josh who has won our recent monthly review giveaway! Leave a review on any product at www.sweetaspup.co.nz and be in to win a prize pack valued at over $50! Every review gives you an entry into our monthly draw

21/04/2025

Today's your final chance to order a personalised tag to honour our heroes. Designed right here in NZ and made with love, head to our website to order now to make sure your tag arrives in time. Photo by the gorgeous daiswith.toby on Instagram

19/04/2025

🐰 Hoppy Easter humans! Your dog can't eat the chocolate, but they don't have to miss out on the fun! From egg hunts to frozen treats, we’ve rounded up some easy, festive activities to keep your dog mentally stimulated and tail-waggingly happy this long weekend.

👀 Check out our latest Weekly Bark blog – Easter enrichment ideas for dogs - https://sweetaspup.com/blogs/the-weekly-bark/easter-enrichment-dogs

10/04/2025

🍂🐾 From clovers to poppies, Easter eggs to autumn leaves — our seasonal tags are full of heart (and a whole lot of cute).

These NZ-designed, personalised ID tags are perfect for remembering, celebrating, and adventuring this autumn.
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👀 Check out our latest Weekly Bark blog – Behind the bandana: Autumn dog tag designs - link in bio

02/04/2025

🎉 1,000 posts?! We can hardly believe it!

Thank you to everyone who's been part of our journey over the past 4 years — whether you've been here since day one or just joined the pack, we're so glad you're here 🐾

We’re Jules and Matt, and these are our dogs Ruby (5, Lab x) and Onyx (1.5, Rottie x Lab? Staffy x Bulldog? Who knows — we just know we love him 💕).

From our lil fam to yours, thanks for being part of the Sweet As Pup whānau 💌 Here’s to the next 1,000 posts!

Photo by .and.the.frigga.merles on Instagram - fave photoshoot ever!

31/03/2025

🍂 Your pup’s autumn bucket list is here! From crunching through golden leaves to dog-friendly café dates, pool parties & road trips — we’ve rounded up the best ways to make this season one to wag about 🐾 Check out our latest Weekly Bark blog – Autumn bucket list for dogs - https://sweetaspup.com/blogs/the-weekly-bark/autumn-dog-bucket-list

27/03/2025

Who said being in the dog box was a bad thing? Our Mystery Boxes are officially LIVE — packed with surprise treats for pups and their humans 🎁

🐶 Limited edition
🎀 Designed for dogs & dog mums
📦 Full of bestsellers, exclusive goodies & more

Trust us... you want in. Shop now before they’re gone.

24/03/2025

🐶🌈 Get ready to strut your fluff, Christchurch! The Rollickin Gelato Pride Dog Walk is happening this Sunday and we’ll be there! Need to know what to wear, where to meet, or how to make the most of it?
Check out our latest Weekly Bark blog, A Dog’s Guide to the Pride Walk - https://sweetaspup.com/blogs/the-weekly-bark/rollickin-gelato-pride-dog-walk-2025

16/03/2025

4 weeks to go until one of our favourite days of the year... the annual dog day at No4 Bar! We'll be there from 11am to 2pm with a stall of your favourite sweet as products. Be sure to book a table so you don't miss out!

14/03/2025

Another great dog event in Otautahi! See us and our products on 13 April at fab dog friendly bar No.4 Bar and Restaurant 🐶

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Christchurch

Website

http://www.sweetaspup.com/

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