Lovemud Dog Lady

Lovemud Dog Lady I’m Caroline. As seen on ITV’s This Morning & The Joy of Pets. Jargon-free, real-life dog grooming education. Helping floofs worldwide via their hoomans!
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Certified, insured, friendly & professional grooming service in Polegate. We have canine welfare at the heart of the service we offer. Every full groom comes with a 6 point health check as standard. And as we are trained in canine behaviour, we use positive reward based reinforcement to work with and around the dog, to ensure the grooming experience is a positive one for your mud lover. We offer t

ailored services to meet your requirements, whether it be a much needed full groom, a refreshing wash & dry, or a simple pedicure to smarten those paws, we can help. We look forward to hearing from you and to beautifying your mud lover!

Morning, Lovemud weirdos!Well, it’s a bit soggy out there this morning, but apparently I’ve reached the age where I now ...
02/09/2026

Morning, Lovemud weirdos!

Well, it’s a bit soggy out there this morning, but apparently I’ve reached the age where I now say things like, “Ooh, but the garden needed the rain.” 😂

My dahlias will be happy anyway. Look at me knowing the names of plants and everything!!

My mornings are generally pretty simple these days. Coffee, prayer and my readings, a little check-in with some of my faith and recovery gang, all while Leonard takes full ownership of my lap on the sofa.

Then it’s out for a couple of miles with the sophisticated chicken nugget (who is VERY overdue a haircut. Terrible, terrible groomer mummy) before the day properly starts.

I actually really love my little morning routine.

What does the first hour or two of your day look like? Are you a slow starter like me, or are you up and straight into the chaos?

P.S. Don’t worry, I still call half the plants things like Starburst, Purple Pom-Pom and Dalmatian Flower. Lovemud lingo is alive and well in the garden. 😂

01/09/2026

How to properly maximise a floof’s eyes! 🐶🤩

01/09/2026

MOUTH STAINING ON A FLOOF? 👀

Follow these steps for to help get rid of those little orange stains 🐶

BEST START TO THE DAY ❤️Up, out and walking before my brain had a chance to come up with 47 reasons why the sofa was a b...
01/09/2026

BEST START TO THE DAY ❤️

Up, out and walking before my brain had a chance to come up with 47 reasons why the sofa was a better idea 😂

A gorgeous morning at Friston forest with Sam and the floofs, big skies, fresh air and 11,000 steps done before 9am.

I’m definitely one of those people who feels better when I get outside and move. Add a couple of floofs and a friend to put the world to rights with and it’s pretty much my perfect morning.

Although I’m fairly sure the floofs would like it noted that THEY did all the hard work and we merely followed behind.

11,007 steps before breakfast. That’ll do. 🐾

DOES YOUR FLOOF DO THIS?! 😂🐸Buddy has come to stay for a few days and I genuinely think he may be 50% floof, 50% frog.I ...
27/08/2026

DOES YOUR FLOOF DO THIS?! 😂🐸

Buddy has come to stay for a few days and I genuinely think he may be 50% floof, 50% frog.

I know this is technically a sploot… but this feels beyond splooting.

This is a MAXI-SPLOOT.
Maximum splootage.
Full frog-leg deployment!!!!

On a serious note, splooting is generally just a comfy position for some floofs, especially flexible ones. It doesn’t automatically tell us anything about how healthy their hips are though, so as always, if you notice any pain, stiffness or changes in movement, speak to your vet.

But assuming they’re happy and comfortable…

Does your floof sploot? Tell me tell me tell me!!!

And if you’re on Facebook, I absolutely need photographic evidence of your finest splooters in the comments. 👇🐸

Happy International Dog Day!Right, I want to meet ya floofs, but I need their full credentials please.Photo.Actual name....
26/08/2026

Happy International Dog Day!

Right, I want to meet ya floofs, but I need their full credentials please.

Photo.
Actual name.
And all the completely ridiculous names you’ve given them that bear very little resemblance to the name on their microchip.

I’ll go first…

Actual name: Lenny
Also answers to: Lord Lenny of Lennington, aka Sophisticated Chicken Nugget, aka Egotistical TV Superstar.

Yes, you may curtsy when you see him.

Your turn. Show me ya floof and give me ALL their names. The more unhinged, the better.

TELL ME, TELL ME, TELL ME!?After all these years of me waffling on about floofs on the internet in my own unique Lovemud...
26/08/2026

TELL ME, TELL ME, TELL ME!?

After all these years of me waffling on about floofs on the internet in my own unique Lovemud Lingo, I genuinely want to know…

What’s the ONE grooming tip I’ve shared that you still use?

Maybe it was how to get that deeply satisfying round paw. You know the one. Little fluffy meatball feet. Perfection.

Maybe it was learning what the floof Henry’s pocket is, where it’s hiding and why we absolutely do NOT want to accidentally find it with our clippers.

Maybe it was teaching a floofy land shark, aka puppy, to actually BE STILL rather than performing 17 crocodile rolls and attempting to eat your equipment.

Maybe it was finally discovering what on earth line brushing actually is and why vaguely tickling the top of the coat with a brush isn’t quite the same thing.

Maybe it was finding the tail tip BEFORE trimming it. Always handy if we’d like the floof to leave with the same number of body parts they arrived with.

Or maybe it was something completely random I’ve forgotten I ever said.

Tell me in the comments. I genuinely want to know what’s stuck in your grooming brain!

Because the little tips I chuck out on social media are only teeny snippets of what I teach.

There are now 84 full grooming seminars inside the Lovemud Lessons site.

Round Yorkie heads. Shih Tzu legs. Spaniel clip-offs. Schnauzer pet trims. Puppy introductions. Round faces. Scissor angles. Cockapoos galore. Behaviour. Brushing. Tools. Sales and marketing. And a whole lot more.

So if you’ve ever watched one of my videos and thought, “CAROLINE. I NEED YOU TO ACTUALLY SHOW ME THE REST OF IT.”

I probably have. 😂

And with the bank holiday weekend coming up…

Grab your popcorn. Grab your notebook. Grab your floof where relevant.

£20 a month gives you access to all 84 seminars and officially welcomes you into TEAM LOVEMUD.

Binge away. Rewatch whenever your brain goes blank mid-groom. Cancel whenever you want.

Type MEMBER and I’ll send you the link.

But first…

WHAT’S THE LOVEMUD TIP THAT STUCK?

24/08/2026

🚨✂️ DON’T SNIP A TAIL TIP! ✂️🚨

Seems obvious… until it isn’t 👀

I actually know a groomer who accidentally snipped a tail tip once, so YES, we’re talking about this again!

When you’re trimming tail floof, always find the very end of the actual tail first.

Gently feel and hold the tip between your fingers so you know exactly where tail ends and floof begins before those scissors go anywhere near it.

And yes, you absolutely can trim tail floof this short on a pet pup if that’s what the owner wants.

Pet grooming isn’t about following show-grooming rules. It’s about a cute, comfortable, practical groom that works for that pup and their hooman.

No training, no trimming. And always know exactly what’s underneath your scissors. ✂️

Save this one for your next tail tidy!

Want more little tips like this?

These are the little extras I LOVE sharing because sometimes the smallest bits of knowledge can make the biggest difference to the way you groom.

If you enjoy my quick tips here, you can come and binge the longer versions inside my online seminar membership. You’ll find my full grooms, techniques, tips and all the little details I can’t squeeze into a short social media video.

It’s £20 a month, you can watch as much as you like while you’re a member, and cancel whenever you want.

Type MEMBER in the comments and I’ll send you the link to come and join Team Lovemud 💜

I love sharing my knowledge with you all xx

30 MINUTES TO GO!!! 📺🐾Okay… now I’m getting nervous. 😂Lenny and I will be making our little ITV debut on The Joy of Pets...
23/08/2026

30 MINUTES TO GO!!! 📺🐾

Okay… now I’m getting nervous. 😂

Lenny and I will be making our little ITV debut on The Joy of Pets at 11:30am on ITV1 TODAY!

Who’s watching with us?!

And I have a request…

If you spot us on your telly, take a photo/selfie with me and Lenny on the screen and POST IT IN THE COMMENTS! 😂📺

I genuinely want to see where everyone is watching from. This could be hilarious.

I still can’t quite believe that something I started doing because I love helping people look after their floofs has somehow ended up with me and this little chicken nugget on ITV. 🥹

Right. Cup of tea. Deep breaths.

HALF AN HOUR TO GO!

Who’s watching?! 👀🐾



Skye McMahon Bolu 🦦 (Dr. B) GabyRoslin Halls And Halls Kindling Talent ITV

ONE DAY ON A TV SET AND HE’S BECOME ABSOLUTELY UNBEARABLE… 🙄📺Apparently I’m now required to refer to him as:Lord Lenny o...
21/08/2026

ONE DAY ON A TV SET AND HE’S BECOME ABSOLUTELY UNBEARABLE… 🙄📺

Apparently I’m now required to refer to him as:

Lord Lenny of Lennington.
Sophisticated Chicken Nugget.
TV Superstar.

He’s requested his own Instagram account.

His own agent.

A separate diary for personal appearances and bookings.

And he’s currently reviewing his rider for all future filming engagements.

So far it includes:

🐔 Chicken.
🐔 More chicken.
🐔 Emergency chicken.
🚫 Absolutely no spray bottles.
👑 Several members of staff available at all times for walkies, fuss and general admiration.

To be fair, on filming day he DID have people taking him for little walks, his own camera crew following him around and GabyRoslin and Bolu 🦦 (Dr. B) giving him attention.

So I can see how we’ve got here.

I’ve tried explaining that I was actually booked for the programme too, but Lord Lennington has asked that I stop trying to make his television debut about myself.

Fair.

Anyway, His Lordship would like you all to know that his television debut is THIS SUNDAY on the very first episode of The Joy of Pets, 11:30am on ITV1.

His management will be monitoring the viewing figures closely.

It’s me.

I’m management.

And driver.

And catering.

And poo picker.

Showbiz is so glamorous. 😂🐾📺



Address

Polegate
BN266

Opening Hours

Tuesday 9am - 5pm
Thursday 11am - 5pm
Friday 9am - 4pm
Saturday 9am - 3pm

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