ROVEA

ROVEA Good design. Actual dogs. Collars & leads in development. Join our waitlist for 10% off. rovealife.com

21/10/2026

When you plan your whole holiday around your golden retriever having the best time.

A few days in the New Forest, and all he knows is that there’s a river, I’m here, and he’s allowed another dip.

I hope his dreams look like this.

Building the world of ROVEA. Three considered colours. A few questionable contributions.01 · Oat Milk02 · Espresso03 · B...
20/10/2026

Building the world of ROVEA. Three considered colours. A few questionable contributions.

01 · Oat Milk
02 · Espresso
03 · Bordeaux

For people who love considered aesthetics. And dogs who bring chewed sticks to the design review.
Swipe for Colin’s contributions. He’s apparently written a book, too.

Which shade are you choosing: 01, 02 or 03?

Collars and leads in development. Join our early waitlist through the link in bio for updates and 10% off your first order.

19/10/2026

A New Forest holiday with a golden retriever. Crisp autumn mornings, woodland walks, a few local ponies. Obviously finished up in the mud.

ROVEA is being designing for people who love considered aesthetics. And dogs who love mud. Join the early waitlist through the link in our bio for 10% off your first order.

Your dog would tell you themselves, but they’re busy asking for more treats and a belly rub.Send this to a dog mum who d...
15/10/2026

Your dog would tell you themselves, but they’re busy asking for more treats and a belly rub.

Send this to a dog mum who deserves a little reminder.

14/10/2026

Colin brought his rope toy to the meeting.

I was working on ROVEA’s first collars and leads. He had another project in mind.

We went with his.

Still in development. Join the waitlist through the link in bio for updates and 10% off your first order.

A warm jumper, a coffee and an autumn walk with Colin.Or an autumn stand, once he decides to lie down.
13/10/2026

A warm jumper, a coffee and an autumn walk with Colin.

Or an autumn stand, once he decides to lie down.

Colin has chosen me as his pillow, so everything else will have to wait.Could I move? Yes. Will I? Look at him.Anyone el...
12/10/2026

Colin has chosen me as his pillow, so everything else will have to wait.

Could I move? Yes. Will I? Look at him.

Anyone else sit there with a numb leg rather than disturb their dog? 🤎

Product development paused. Colin took creative control.With the factories closed for the holiday, development of our fi...
08/10/2026

Product development paused. Colin took creative control.

With the factories closed for the holiday, development of our first collar and lead has been on pause for a week.

Colin’s been keeping busy overseeing ROVEA’s new look. A fresh colour palette, a new website and some very strong opinions on fonts.

Have a look around through the link in our bio. You can also join the waitlist for updates and 10% off your first order.

Creative director now accepting payment in biscuits.

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