React Comms

06/02/2018

Today marks since women over the age of 30 secured their right to . Here's to may we be them and know them.

28/06/2017

and ... colourful(?) CEO Travis Kalanick parted ways after 2017's two-star performance.

Trolling a journalist who criticised the company; tracking users (including spying on ), and cosying up with all took their toll. But when a company culture rife with sexual harassment and discrimination was exposed, Kalanick's journey was terminated early.

The company has had a seemingly never-ending string of missteps, from its controversial CEO to questionable tactics and sexual harassment claims

27/06/2017

"Nights out are spent blinding friends by flashlight – so we can retrospectively gaze at the fun we might have had. If we'd only stopped for the moment."

Brands that assume youngsters enjoy a life on speed are missing a trick.

React intern Catherine Prais on The Millennial Loophole

Checking in our morning coffee on Facebook. Snapchatting our commute. Tweeting our thoughts. Instagramming all along the way. With instant streaming

26/06/2017

"If someone turned up here with a pet lion that they didn’t want any longer we could keep it."

owner Andy Cowell expounds on the carefully considered strategy of putting pissheads and lions in the same room.

The Fenn Bell Inn, in Kent, has been granted the licence for its collection of exotic animals in the back garden

26/06/2017

Growing up, growing pains. Our voice has gotten deeper, our assets more developed. We're sure many can relate to the nuances of a growth spurt.

New brand, new plums, new website. We Are React - and it's all dropping soon.

12/05/2017

Constantly evolving media consumption habits, mean we must always approach campaigns strategically & holistically - Hayley Peters, OD, Smoking Gun PR suggests 10 tactics for creating effective media strategies http://www.prmoment.com/category/pr-insight/youve-changed-media-planning-for-the-golden-age-of-pr

PR Insight: Like nearly every other endeavour in PR, new technologies and social media are transforming media planning. PR experts suggest tactics for creating effective media strategies today.

31/03/2017

Can a company tell its story as a graphic novel? You'll know the answer when the REACT sign lights up the sky.

30/03/2017

Robotics to boost recycling & divert valuable resources away from landfill

Robotic waste sorting is gaining ground as an idea, but experts say the economics don’t yet stack up for household waste

29/03/2017

Our personalities shining through on the React team's new business cards.

29/03/2017

On our new business cards, the React team each chose a favourite quote. Here's ours, now it's your turn...

28/03/2017

"There's two ways to rise above the noise: be loud or be great. Over time, the first one hurts your throat." - Ally Millar

27/03/2017

We'll be revealing the date for the next Nucleus Expo showcase very soon, stay tuned...