The Luna Collection

25/07/2025

𝗕𝗼𝗼𝗽 𝗺𝘆 𝗻𝗼𝘀𝗲… 𝗯𝘂𝘁 𝗱𝗼𝗻’𝘁 𝘁𝗼𝘂𝗰𝗵 𝘁𝗵𝗲 𝗯𝗼𝘄.

Opal’s in full bloom and fully aware of how fabulous she looks.

Cherry blossoms, curls and boundaries. Respect the look.

Happy Friday! 🙌

22/07/2025

𝗢𝘂𝗿 𝗯𝗲𝘀𝘁𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗜𝗗 𝘁𝗮𝗴𝘀 𝗵𝗮𝘃𝗲 𝗿𝗲𝘁𝘂𝗿𝗻𝗲𝗱!

Coco’s got hers on. Do you? Oh yes, we’ve got one for your breed too.

Cute? Obviously.
Practical? Absolutely.
Essential? If you ask us, it’s basically jewellery with a purpose (that just so happens to tick all the boxes for UK dog tag rules).

Custom made. Light as a feather. Luna-approved.

Go on, have a browse and personalise the living daylights out of it 😉

21/07/2025

𝗥𝗲𝘀𝗰𝘂𝗲 𝗱𝗼𝗴𝘀 𝗱𝗲𝘀𝗲𝗿𝘃𝗲 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱. 𝗪𝗲’𝗹𝗹 𝘀𝘁𝗮𝗿𝘁 𝘄𝗶𝘁𝗵 𝟭𝟬% 𝗼𝗳𝗳.

Some dogs are born fancy. Others have to survive a rough start to earn their crown.

To all our beloved rescue pups: We see you, we adore you, we designed the step-in harnesses for you… and yes, we might just love you a teeny bit more. Because we’ll spend forever making up for the love you missed.

𝗥𝗲𝘀𝗰𝘂𝗲 𝗱𝗼𝗴𝘀 𝗮𝗹𝘄𝗮𝘆𝘀 𝗴𝗲𝘁 𝟭𝟬% 𝗼𝗳𝗳

No need to prove it, just use the code IMADOPTED at checkout.

Because at Luna, love comes with perks 🫶🏻

11/07/2025

𝗠𝘂𝗺𝗺𝘆’𝘀 𝗯𝗲𝗲𝗻 𝘁𝗵𝗿𝗼𝘄𝗶𝗻𝗴 𝘀𝘁𝗶𝗰𝗸𝘀 𝗹𝗶𝗸𝗲 𝗶𝘁’𝘀 𝗵𝗲𝗿 𝗳𝘂𝗹𝗹-𝘁𝗶𝗺𝗲 𝗷𝗼𝗯. 𝗗𝗮𝗶𝘀𝘆 𝗶𝗻𝘀𝗶𝘀𝘁𝘀 𝗶𝘁 𝗶𝘀.

We’re soaked, salty and fully refusing to nap until snacks are served.

We’re wearing our The Wild One Adjustable Harnesses and causing stylish seaside chaos 💖🖤🧡

08/07/2025

“𝗜’𝗺 𝗻𝗼𝘁 𝘀𝗮𝘆𝗶𝗻𝗴 𝗜 𝗵𝗮𝘁𝗲 𝗺𝗼𝗱𝗲𝗹𝗹𝗶𝗻𝗴… 𝗜’𝗺 𝗷𝘂𝘀𝘁 𝘀𝗮𝘆𝗶𝗻𝗴 𝗜 𝘄𝗮𝘀 𝗽𝗿𝗼𝗺𝗶𝘀𝗲𝗱 𝘀𝗻𝗮𝗰𝗸𝘀. 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝘀𝗻𝗮𝗰𝗸𝘀. 𝗣𝗼𝘀𝘀𝗶𝗯𝗹𝘆 𝗮 𝗿𝗼𝗮𝘀𝘁 𝗰𝗵𝗶𝗰𝗸𝗲𝗻.”

Buddy got too few crumbs on his face, obviously. Now he’s sulking in his cheerful yellow Cavalier Snood, snack demands unmet, drama levels high. But his gorgeous silky ears are protected 💛

Perfect for mealtimes, walkies or pretending you’re above it all while secretly hoping someone drops cheese.

06/07/2025

𝗦𝗵𝗲’𝘀 𝗻𝗼𝘁 𝗲𝘃𝗲𝗻 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗮𝘁 𝘆𝗼𝘂... 𝗮𝗻𝗱 𝘀𝘁𝗶𝗹𝗹 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗱𝗿𝗲𝘀𝘀𝗲𝗱 𝗼𝗻 𝘁𝗵𝗲 𝘀𝘁𝗿𝗲𝗲𝘁.

Gypsy’s got her Under the Water Sailor Bow perfectly fluffed, her Loved & Spoiled pewter tag and her Dotty for You Blue Step-In Harness and Lead set ready to go.

She’s breaking hearts before breakfast.

💙 Harness & Lead: Dotty for You Blue
🐙 Sailor Bow: Under the Water
🪙 ID Tag: Loved & Spoiled, Solid Pewter

05/07/2025

Because colour has no gender and pink suits everyone 💘

Monty’s not just wearing pink, he’s owning it. Bold, bright and full of attitude, he’s kicking off our Boys Wear Pink series in The Wild One adjustable harness. Who said pink was just for the girls?

“Daddy! Lift me up with intention. I’m serving looks, not hanging laundry.”

10/06/2025

Darling Lucy loves sunny days ☀️ she also loves chasing ducks but we don’t talk about that 🤫🤐

Tap on the photo to shop her look 🛍️

10/06/2025

Blossom Chic bandana looks so fab on Rufus - boys can wear flower designs too!

15/04/2025

15/04/2025

Hi. It’s us. Daisy, Lucy & Dexter.
And guess what? We’re back. Finally.

Our mum started The Luna Collection in the middle of lockdown because she couldn’t find accessories stylish enough for our royal standards. (Fair, honestly.) Things were busy, messy, exciting… but as life got back to “normal”, time got tight. Between designing new things, building a website, chasing Dexter, and, well, life, our little shop had to take a bit of a break.

Then came the vet visits, the health stuff, and a few wobbly weeks for all of us. Mum had two surgeries, Daisy had one, and Lucy had more scans than we could count (she was very brave, obviously). But the good news? We’re all doing really well now. Lucy’s epilepsy and Daisy’s heart (MMVD) are under control. And Dexter? No one’s figured out how to calm that chaos, so we’ve decided to just live with it.

But now the wait is over. We’re back, and we’ve missed you more than Daisy misses the snow. (And yes — more than she misses a swim, too.)

We’ve got new ideas, fresh energy, and some brilliant humans helping behind the scenes. Auntie Oz, the best chin scratcher we know and our digital guru, is keeping all the tech in line. Uncle Murat, top stick thrower and organiser-in-chief, now takes care of the day-to-day running of Luna. Don’t worry, they’ll say hello properly soon.

Daddy (Andy) is still on back-pat duty for the whole team. And yes, his lap is still Daisy’s rightful throne. Mum (Ayça) is still the one dreaming up all the creative bits behind the scenes.

So from the three of us — thanks for sticking around.
We’re ready for the next chapter.

With tail wags and licky kisses,
Daisy, Lucy & Dexter
(The Luna Collection’s original sass squad)