27/10/2026
Most marketing managers read the exhibitor manual for the first time a few weeks before build, with a deadline looming and very little context for what it is actually asking of them 📰
It is one of the most consequential documents in the whole exhibition process, yet it rarely gets the attention it deserves until a hall height restriction, an exclusive rigging contract or a late build surcharge appears and reshapes the budget.
Our new article sets out the questions worth asking before you commit to a space, the requirements that are often more flexible than they first appear, and the three areas we would never let a client agree to without fully understanding the terms.
It covers hall-specific height limits, preferred contractor arrangements, loading bay logistics and damage liability, and it is written for the people who carry both the budget and the responsibility for getting it right.
Having built at every major UK exhibition venue and many international ones, we treat venue management as part of the job rather than something to hand back to our clients.
This guide shares what we have learned along the way, so you can head into your next show with a plan that holds up from the first site visit to the final breakdown.
🔗 Read the full article: https://bit.ly/4ew6Zg8
