WYLD CUB

30/10/2026

28/10/2026

Ginger’s Birthday Giveaway 🥳🧡

Today is our Ginny’s 14th birthday! To celebrate, we’re giving one of you the chance to ✨ W I N ✨ a £50 Wyld Cub Voucher to spend across our whole website

How to Enter
1.⁠ ⁠Like this post 👍
2.⁠ ⁠Follow: WYLD CUB® | British Dog Brand
3.⁠ ⁠Tag your friends in the comments (One tag per comment entry. No limit)👇
4.⁠ ⁠Share to your story 💌

Terms:
🐶 One Winner chosen at random via a generator
🌍 Open Worldwide
❎ Closes Wednesday 4th Nov at 7pm 2026 (UK)
🏆 Winner announced on WYLD CUB® | British Dog Brand stories only and contacted directly. Please be vigilant with scammers.

This giveaway is in no way, endorsed or associated with Instagram

G O O D L U C K 💫

25/10/2026

Happy soggy, snuggly Sunday everyone! 🧡

It’s definitely been one of those weekends for coming home from a wet walk, drying everyone off and getting straight back under a blanket. 😂

Our Ginger Snuggle Blanket has been firmly in use over here. Big, soft and made for sharing, the larger size fits across a king-size bed or gives you plenty of room for sofa snuggles together. We also make a pet size for their own cosy spot too.

Hope you’ve all had a lovely weekend with your dogs. 💜

23/10/2026

19/10/2026

This weekend was such a lovely reminder of one of my favourite parts of Wyld Cub: the community that has grown around it. 💜

We had a private get-together at the shop for a very special doggy birthday, and while of course there was plenty of celebrating, what I loved most was hearing everyone talk about how they’d met, the friendships that had grown from those first conversations, and how some of them now speak every single day.

I think that’s such a special thing. We often talk about the memories we make with our dogs, but they also bring people into our lives too, and sometimes those connections become part of the story just as much.

It was so lovely having the shop full of dogs, familiar faces, chats, cake and a lot of laughter. 🥹

If you’d ever like to organise something privately at the shop, whether that’s a birthday, a group visit with friends, or a quieter reactive-friendly session, just drop us a message and we’d be happy to chat through it with you. 💜

19/10/2026

This weekend was such a lovely reminder of one of my favourite parts of Wyld Cub: the community that has grown around it. 💜

We had a private get-together at the shop for the lovely Poppy’s birthday Ｐｏｐｐｙ ＆ Ｂａｓｉｌ! 🥳 While of course there was plenty of celebrating, what I loved most was hearing everyone talk about how they’d met and the friendships that had grown from those first conversations online, and now how we talk to each other every single day.

I think that’s such a special thing. We often talk about the memories we make with our dogs, but they also bring people into our lives too, and sometimes those connections become part of the story just as much.

It was so lovely having the shop full of dogs, familiar faces, chats, cake and a lot of laughter. 🥹

If you’d ever like to organise something privately at the shop, whether that’s a birthday, a group visit with friends, or a quieter reactive-friendly session, just drop us a message and we’d be happy to chat through it with you. 💜

14/10/2026

Designed for life together. 💗

When we started , Wednesdays always felt like the quietest day of the week. A day people seemed to want to rush through just to get a little closer to the weekend. But that’s not how our dogs see the world.

So we wanted to give the middle of the week a little lift. A reason to fill our feeds with something that made us smile: our dogs, the moments we share with them and a little more joy.

Over the years, Wednesday has somehow become one of the brightest days of our week. Seeing your photos and all those memories together has turned it into something far bigger than we ever imagined, and it genuinely fills my heart with so much joy.

And as the evenings grow darker, it feels like a lovely time to remember why we started it. Because when you put a little positivity out into the world, it has a funny way of finding its way back to you.

This is our little corner of the internet, and every Wednesday you make it shine brightly for the dogs we all love. 💜

Sophie & little Oatlie wearing Rosewood in size XXS. 🌹

12/10/2026

Designed to be together. 🤎🩷 If you had to name this combination, what would you call it? 👀

Rosewood & Chestnut is one of those combinations that scratches something in my brain. It reminds me of rosehips against fallen chestnut leaves, that mix of dusky pinks and rich, earthy browns that starts appearing everywhere at this time of year.

You’ve got the richness and warmth of Chestnut sitting against that softer, cooler Rosewood, and I love the balance between the two. It gives the pairing depth while still letting each colour hold its own.

The same goes for mixing metals. Bringing warm and cool finishes together adds another layer, and gives you even more freedom to create something individual rather than following one set combination.

That’s a big part of the excitement for me when I design our collections. I’m always thinking about how colours, hardware and different pieces can work across the wider Wyld world, so you can keep experimenting and style them in a way that feels completely your own. 🤎🩷

06/10/2026

Let’s talk Butterfly Bows! 🎀🌹

Well, this post was originally going to feature both Rosewood & Dovetail, but you sold us out of Dovetail bows in record time on launch night! So Rosewood gets the spotlight today until we can restock for you. Please do sign up for email notifications if you’re waiting for Dovetail to return. 💜

I absolutely loved designing our signature Butterfly Bows. I must admit, they were a real labour of love to get the proportions correct and combination of materials. In fact, we made around eight or nine samples before I was completely happy with the shape and proportions. I had such a clear idea of how I wanted them to look, and I’m SO glad we took the time to get every little detail right because you guys absolutely love them!

I wanted to create something with its own distinctive shape that felt unmistakably Wyld Cub, but that you could style in lots of different ways. They look beautiful on a collar, at the neck of your Step & Switch® harness or on the back of an Adjustable harness. And of course, I love seeing you mix and match them across your collections!

I’m curious… how many Wyld Cub bows do you have in your collection? Tell me below! 👀💗