Vet Alliance

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Woodbridge, ON
Vet Alliance

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Canada's largest network of independently owned veterinary practices.

10/27/2026

Your Practice. Your Goals. Let's Talk.

Whether you're a current Vet Alliance member or you're exploring what membership could look like for your practice, a conversation with us is a great place to start.

With rebates and rewards that support your practice's financial health, to high-value opportunities around operations, cost savings, equipment needs, and overall business strategy, there's a lot to uncover when we talk about your practice, because we know a one-size-fits-all approach doesn't work for every practice.

Sometimes, the biggest opportunities are the ones you haven't even had time to look for yet.
I'm connecting with as many veterinary practice owners and leaders as possible to help them make the most of 2026 and look ahead to 2027.

Let's start the conversation.
Book time directly with me, Jen Heron, Director of Business Development, using the link below:
[email protected]?anonymous&ep=signature" rel="ugc" target="_blank">https://outlook.office.com/bookwithme/user/[email protected]?anonymous&ep=signature

Maximizing your Vet Alliance membership starts here.

09/09/2026

Perimenopause & Menopause: It's Time We Talk About It

In a profession made up predominantly of women, this conversation matters.

Perimenopause and menopause are often misunderstood, yet their impact can extend far beyond physical symptoms. Brain fog, anxiety, fatigue, sleep challenges, confidence changes, and many other symptoms can affect both personal and professional well-being.

Join Dr. Liz Barton, menopause educator and creator of free menopause resources through WellVet, for an open and honest discussion about what perimenopause and menopause really are, how they can affect daily life and work, and how we can better support ourselves, and one another.

Together, we'll explore:

• What perimenopause and menopause are, and why symptoms vary so widely
• How hormonal changes can affect physical and mental well-being
• Practical ways to support yourself, your colleagues, and your clients
• How open conversations can reduce stigma and create healthier workplaces

This isn't just about hormones. It's about people. It's about creating a culture where no one feels they have to struggle in silence.

Whether you're experiencing perimenopause yourself, supporting someone who is, leading a team, or simply looking to better understand a stage of life that affects so many of our colleagues and clients, we hope you'll join us.

If you haven't registered yet, you can find the registration link in the August Noteworthy Newsletter.

09/08/2026

Your cognitive distortions aren't just about you.
As leaders, they can show up in how you communicate, give feedback, make decisions, interpret behaviour and respond when things don't go as planned. At the same time, your team members have their own cognitive distortions.

A question becomes criticism.
Feedback becomes "I'm not good enough."
A mistake becomes "I can't do this."
A difficult day becomes "It's always like this."
A leader who is distracted becomes "She's upset with me."

The event may be exactly the same. The interpretation can be completely different.
That interpretation can influence confidence, motivation, relationships, communication, workflow and ultimately how a team functions. As leaders, we can't control every interpretation, but we CAN get better at noticing them, questioning them and creating space for another possibility.

Vet Alliance Members can register through the August Noteworthy Newsletter.

09/04/2026

Have you ever…
Assumed someone was upset with you without actually asking?
Made one mistake and thought, "I'm terrible at this"?
Received nine instances of positive feedback and found yourself fixated on the one negative comment?
Decided you knew how something was going to turn out before it even happened?
Congratulations. You have a human brain!
Cognitive distortions are patterns in our thinking that can influence how we interpret ourselves, other people and the situations around us. Every single one of us experiences them.
The tricky part? They often don't feel like distortions. They feel like facts.
"I know what she meant."
"This is going to be a disaster."
"They obviously don't value me."
"I always mess this up."
The goal isn't to never have these thoughts. The goal is to become curious enough to ask: Is this what I KNOW…or is this the story my brain has created? That little bit of space between interpretation and fact can be a game changer, so join us to ensure that your cognitive distortions aren't holding you back.

Vet Alliance Members can register through the August Noteworthy Newsletter.

08/24/2026

We're getting closer to guidED 2026 in Edmonton Alberta, and the excitement is building!
If attending has been sitting on your "I really should register…" list, now is a great time to make it official. Our conference hotel room block reaches an important booking date in just 48 hours, so we're encouraging attendees to register and reserve their rooms now.

- Experts known for their roles in driving positive change
- Practical learning you can bring back to your practice
- Meaningful connections with veterinary colleagues from across Canada
- Meals, activities and opportunities to connect built right into the experience
- Optional ONTour add-on! A behind-the-scenes experience of the Edmonton Zoo!

Not ready to make the decision in the next 48 hours? Don't worry—registration will remain open and the hotel will continue to welcome conference bookings based on availability. We'd still love to have you join us!
But if you already know you want to be there… why wait?

Register today! https://web.cvent.com/event/991cf897-4671-4a7e-bbf0-90277eaa2b0a/summary?RefId=guidED+Register+Now

08/17/2026

📣 Reminder: Vet Alliance Office Hours is this week!
Have you registered for our special Office Hours session on August 20 from 12-1PM ET.

Join Jan Robinson, Registrar and CEO of the College of Veterinarians of Ontario (CVO), for an informative discussion on Human Pharmacies and Their Impact on You and Your Team.

We're also pleased to be joined by Dr. Megan Bergman, Registrar, ABVMA, and Dr. Margitta Dziwenka, Deputy Registrar, ABVMA, who will bring additional regulatory perspectives to this important discussion, and participate in the conversational Q&A.

This member-exclusive session will explore the realities behind prescription dispensing, the evolving relationship between veterinarians and pharmacists, and what these changes may mean for your practice. As more pet owners turn to human and online pharmacies, this conversation will help provide valuable context and insights for veterinary teams navigating this evolving landscape. While there are differences from province to province, there are fundamental considerations no matter where you practice in Canada, making this an important conversation for veterinary teams across the country.

💬 Have a question you'd like addressed? Be sure to submit it in advance through the registration form.
✅ If you haven't registered yet, you can find the registration link in the July Noteworthy Newsletter or the recent Vet Alliance Vet Med Alert communication.

08/15/2026

What makes guidED different? Here's what others had to say.

We could tell you about the leadership growth, the real-world leadership strategies, the confidence you'll gain, and the incredible community of veterinary professionals you'll build along the way.

But we'd rather let Canadian Practice Leaders tell you themselves.

Watch the video to hear how guidED has impacted leaders from practices across the country, and why many describe it as a leadership experience unlike any other CE opportunity in veterinary medicine.

You could take our word for it.

Or the word of the many Practice Leaders who return year after year.

But the best way to understand the impact of guidED is to experience it for yourself.

📅 September 26th-28th, 2026
🎟️ Register now: https://web.cvent.com/event/991cf897-4671-4a7e-bbf0-90277eaa2b0a/summary?RefId=guidED+Register+Now

08/12/2026

The reality? We know many veterinary professionals register at the last minute. We get it. You're busy.
And if joining guidED 2026 is already on your radar, there's one thing we'd encourage you to do now: register.

Not because we're worried about seats filling (though they will).
Not because we won't welcome you if you decide later (we absolutely will).
But because registering now helps us create the best possible leadership experience for every attendee.
Our hotel room block deadline is approaching, and with it comes access to preferred accommodations at a great conference rate. If you're planning to join us in Edmonton, securing your registration now can help you take advantage of those savings and make your travel planning easier.

guidED is more than a conference.
It's an immersive leadership experience designed specifically for veterinary leaders. With asynchronous learning components launching soon, your journey begins long before you arrive onsite. Registering now ensures you'll be connected to resources, updates, and learning opportunities as they're released, helping you engage in a way that fits your schedule.

Will we support those who register later? Absolutely.
We understand the realities of veterinary practice and we're committed to helping every learner succeed.
But if you've already decided that guidED is part of your fall, now is the time to get yourself on the roster and start taking advantage of everything the experience has to offer.

This year's exceptional lineup includes Aaron Shaw, Dr. Jennifer Edwards, Jason Keown, and Dr. Jessica Vogelsang, tackling topics that matter to today's veterinary leaders: conscious leadership, evolving client expectations, performance through a veterinary athlete lens, and the stories we tell ourselves that shape our experience of veterinary medicine.

Your registration also includes meals, social events, networking opportunities, and the chance to connect with veterinary leaders from across Canada. You can even extend your experience with the optional Vet Alliance OnTour event on September 26th before the Welcome Reception.
Great speakers. Practical learning. Meaningful connections. An experience worth the investment.

Come and work ON your practice - not just IN it.
guidED Veterinary Leadership Experience

📍 Edmonton, Alberta
📅 September 26-28, 2026
👉 Register today: https://web.cvent.com/event/991cf897-4671-4a7e-bbf0-90277eaa2b0a/summary?RefId=guidED+Register+Now

08/05/2026

The conversation isn't about prescriptions. It's about relationships.
As pet parents increasingly explore online and human pharmacy options, veterinary teams are facing new questions, challenges, and opportunities.
Some clients will buy products elsewhere. That's a reality. But the conversations you have today will determine whether they continue turning to your team for guidance tomorrow.

Join Senani Ratnayake tomorrow evening for a special TEAM session focused on helping veterinary teams confidently communicate their value, strengthen client trust, and navigate these evolving dynamics with purpose and professionalism.

Don't miss this timely discussion.
📅 August 6 | 7:00 PM
📍 Register through the July Noteworthy Newsletter

07/31/2026

Pet parents filling their prescriptions at human or online pharmacies is a hot topic, and one that we wanted to address. If this topic has left you frustrated, uncertain, or wondering what to say, you're not alone. The truth is, you might lose some product sales, but it's more important to keep the client. This isn't a pricing discussion. It's a relationship discussion. So, we're going to talk strategy.

Our landscape is changing – that's a fact. How we respond, and what we defend, matters. The conversations you have today will shape whether clients continue to turn to your team for advice tomorrow. Get in the know. Have confident conversations. Advocate for your pet parents and their pets. Get empowered by joining our National Director of Engagement & Practice Services, Senani Ratnayake, on August 6th at 7pm.

Vet Alliance Members can register through the July Noteworthy Newsletter.

Address

7000 Pine Valley Drive Suite 201
Woodbridge, ON
L4L4Y8

Telephone

+16478235478

Website

http://www.vetalliance.ca/

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