13/02/2026
I saw a post recently advertising a dog bed brand in Europe. The post had 1000’s of likes and comments - with most comments mentioning they liked the fabric/pattern of the bed cover, which undoubtedly led to mass purchases being made.
This led me to investigate the advertised beds and covers by checking out their website and social pages – as expected, their dog beds consisted of a foam mattress, covered in toxic (albeit aesthetically beautiful) fabric.
This rings true for every other brand of dog bedding I have researched over the past 10 years to stay on top of what’s available in today’s pet care market. And every single time, what continues to stand out is that consumers value a bed being ‘pretty’ over a dog bed that is genuinely safe, non-toxic and holds a patent for therapeutic benefit.
Aesthetics over health.
Is this really where everyone’s head is at when it comes to investing in pieces their much loved furry companion will use long term that will directly contribute to their wellbeing?
We chose to purchase STAN Pet Beds for our own dogs over a decade ago when we began to really isolate what was important for their comfort, happiness, wellness and longevity. We decided to become a STAN PET BEDS stockist in WA when we realised we’d found something truly special, and wanted more dogs to have access to the life changing benefits we saw our own dogs experience. We can only hope that each pet guardians passion for their dogs health and wellness drives them to look beyond aesthetics when investing in core health products - and quality sleep IS medicine.
