Crossbow Equine Marketing

06/30/2026

She is THAT girl 💅🪽

They don't come any prettier or setup for success. This 4yo MS Trucoseix filly has enough talent to be as competitive as you want, and broke enough to enjoy in any setting.

https://www.crossbowequine.com/sale-horses/halo

Eligible for all major barrel horse incentives. PM or text (480) 254-7650

06/11/2026

This is everyone’s buckskin dream horse!

2022 AQHA filly by 1D Money earner, MS Trucoseix X Gold Seeker Jackie, by Two Eyed Red Buck | 16hh

Details: crossbowequine.com/sale-horses/halo

“Halo” rides around great with a nice handle - she had 120 days under a cutting trainer then has been lightly patterned and hauled over the last year. Finish her on the pattern your way and turn heads at the futurities! This mare is going to be quick and snappy for how much size she has. Very light in the front end and drives well with her hindquarters.

This is a horse who also has no problem taking it slow and riding outside. She is genuinely gentle natured and will be fun to take to jackpots! I could see her having a dual career as a rope horse as well.

Disclosures: she is a tail-swisher and has been since she was started. I am following owner’s lead that pain has been ruled out. Scar on right hind from pasture accident as a foal. Interested parties may vet any way you would like.

Incentives: Pink/Ruby/Young Guns/Tomorrows Legends/Future Fortunes/Breeders Challenge/Triple Crown 100

Queen Creek AZ
PM or text (480) 254-7650
Video available
2️⃣3️⃣,5️⃣0️⃣0️⃣ obo

04/07/2026

Here's a story from my early days as a horse trainer…

Years ago I had a client send a couple horses into training. About two weeks later she changed her mind and decided she wanted them back.

𝗡𝗼 𝗯𝗶𝗴 𝗱𝗲𝗮𝗹, 𝙧𝙞𝙜𝙝𝙩?

Except at the time my contracts were… let’s call them very optimistic.

I didn’t have a clause stating that training fees were non-refundable once paid.

I didn’t have a clear termination policy.

And I definitely didn’t have anything protecting me if a client decided to pull their horses before outstanding bills were settled.

One night she came and picked up the horses while I was gone.

Just like that.

No conversation, no final invoice, nothing.

I ended up prorating her money back even though I had already spent it on that month’s feed. At the time the relief of not having an angry client felt more important than standing my ground.

Looking back, it wasn’t malicious on her end. It was simply a business situation that I wasn’t properly prepared for.

And that kind of thing happened more than once in those early years.

Most of us get into the horse industry because we love horses. Its' definitely not because we’re experts in contracts, liability, or business structure.

But if you’re working with horses and clients, those things matter more than most people realize.

That’s exactly why I recently revamped a resource I originally created several years ago:

The Equine Entrepreneur Starter Guide.

It includes customizable templates for many of the agreements horse professionals use every day, including:

• Training contracts
• Boarding agreements
• Lease agreements
• Liability waivers
• Consignment agreements
• Bills of sale

Along with guidance on setting up basic business structure and avoiding some of the common mistakes I see in the industry.

It's nothing fancy. Just practical tools that can help protect your business from the kind of headaches many of us learn about the hard way.

If you’re running a training program, boarding barn, lesson program, or any kind of equine service business, you might find it useful.

𝙔𝙤𝙪 𝙘𝙖𝙣 𝙛𝙞𝙣𝙙 𝙩𝙝𝙚 𝙜𝙪𝙞𝙙𝙚 𝙝𝙚𝙧𝙚
https://www.crossbowequine.com/education/startup

And if you’re building or growing your own horse business, I’m always rooting for you. 𝘛𝘩𝘪𝘴 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺 𝘯𝘦𝘦𝘥𝘴 𝘮𝘰𝘳𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘸𝘩𝘰 𝘵𝘢𝘬𝘦 𝘣𝘰𝘵𝘩 𝘵𝘩𝘦 𝘩𝘰𝘳𝘴𝘦 𝘴𝘪𝘥𝘦 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘴𝘪𝘥𝘦 𝘴𝘦𝘳𝘪𝘰𝘶𝘴𝘭𝘺.

03/19/2026

ICMYI: Owner & founder of Crossbow Equine, Kylie Bowen, went live with Barn Besties earlier this week

This discussion was fun, lighthearted, and filled with mindful conversation around building your brand, expectations in horse sales, dealing with clients, differences in Western vs English disciplines, and more!

As a bonus for watching, we put together a fun, FREE guide to choosing your brand colors 🎨
(It matters more than you’d think 😉)

⭐️ Download here: https://www.crossbowequine.com/education/brandcolors

▶️ Catch the replay: https://www.youtube.com/live/J24RnzgzJjg?si=8mKDLDXere82tDGs

03/18/2026

This is one nice filly 🔥💋👖

Who’s ready to add some serious horsepower to your program?

📷: Crossbow Equine | Kylie Bowen
🐴: KK Performance Horses

𝐁𝐲 𝐚 𝐌𝐢𝐥𝐥𝐢𝐨𝐧-𝐃𝐨𝐥𝐥𝐚𝐫 𝐞𝐚𝐫𝐧𝐞𝐫, 𝐨𝐮𝐭 𝐨𝐟 𝐚 𝐌𝐢𝐥𝐥𝐢𝐨𝐧-𝐃𝐨𝐥𝐥𝐚𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐞𝐫
2026 filly by Adios Pantalones x Fames Fiery Kiss

𝗦𝗶𝗿𝗲: Highest Earning Barrel Stallion of All Time
𝗗𝗮𝗺: Producer of over $1M including Shelley Morgan's HR Fameskissandtell - 2022 The American Champion & 2022 NFR Average Champion

Balanced, correct, athletic filly with elite maternal genetics.
𝘞𝘩𝘢𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘤𝘰𝘶𝘭𝘥 𝘩𝘰𝘳𝘴𝘦𝘱𝘰𝘸𝘦𝘳 𝘭𝘪𝘬𝘦 𝘵𝘩𝘪𝘴 𝘥𝘰 𝘧𝘰𝘳 𝘺𝘰𝘶𝘳 𝘥𝘳𝘦𝘢𝘮𝘴?

PM or text (480) 695-4991 to discuss
Mesa, AZ

03/11/2026

Day 10: Moving Forward & Out

Hard to believe we’re already at Day 10.

This first stretch of riding has been mostly thoughtful conditioning and figuring each other out. One thing I really like about this mare is that she isn’t overly reactive. She’s tuned in and honest about what she’s feeling, which makes the conversation pretty straightforward.

One of the most important things I focus on with horses coming back to work is getting them comfortable moving forward and out.

A lot of frustration with horses comes from one simple gap: they were never properly taught how to travel forward comfortably at all three gaits.

Remember Horses regulate through movement. When one goes into a fight-or-flight state, it’s often because they were never truly taught how to move forward with purpose and confidence. That’s where groundwork and lateral control start to matter; they give you the tools to redirect energy instead of fighting it.

You can spend all the time you want asking a horse to be soft and collected, but it doesn’t mean much without miles underneath them.

So this morning, building on our arena work, we went exploring a bit.

We found a long stretch where we could long trot, work through some transitions, and let her open up her stride. Sometimes the arena can make a horse feel a little bunched up. Getting out and letting them travel can do a lot for their body and their brain.

Even horses on the hotter side usually settle when you give them a productive outlet.

Tomorrow we’ll be back in the arena for more softening work, backing, and starting to use more topline muscle. We’ll also lope a little more and work on straightness using one of my favorite exercises.

Enjoy the view from Queen Creek this morning.

03/06/2026

𝐃𝐚𝐲 𝟑: 𝐅𝐢𝐫𝐬𝐭 𝐑𝐢𝐝𝐞

By Day 3, we’re nearing the end of the initial assessment period. That said, the first ride still comes with very low expectations.

Before I get on, again I am going to move them around on the ground with the saddle on. I take no chances when it comes to horses I am not super familiar with. If anyone ever gives you hell for lunging before you get on, they haven’t ridden enough horses.

PSA: it is totally normal for a horse who has had a lot of time off to be a bit fresh and get 20 seconds worth of NFR footage out of them when they wear a saddle for the first time in years.

And Pro Tip: always tighten your cinch in 3+ phases. Don’t be that person who gives your horse a we**ie.

——

Once the wiggles are out, I’ll go through a few of my favorite groundwork exercises and snug the cinch one last time before getting on.

Once I’m in the saddle, I’m looking for information:

• How soft are they laterally?
• Do they understand any collection or shoulder control?
• Are they sensitive to pressure, or more of a kick-ride?
• Are they watchy, or naturally confident?

Along the way I’m doing a lot of softening work and feeling for what buttons the horse already has.

My job is to figure out where the gaps are, and where I can continue adding value.

Since this mare is coming back into work, the ride stayed short today (under 30min). We worked through each exercise at the walk and trot only. I’d rather spend more time building conditioning before asking for more.

When the ride is finished, the routine stays consistent: loosen the cinch immediately, remove the bridle, and let them stand tied for a bit.

Quick rinse, fly mask, grain…

𝐹𝒾𝓃.