14/04/2025
The Real Cost of That $3 Deal from China
Letâs talk real for a minute.
Every day, I see more and more people jumping on the âdealâ bandwagonâbuying clothes, bags, and accessories from TikTok shops, Shein, Temu, and other direct-from-China platforms. And I get it. Who doesnât love a good deal? You see a trendy jacket for $9 or a designer lookalike bag for $12 and think, âScore! I just cut out the middleman.â
But hereâs the truth: you didnât just cut out a middleman. You cut out a designer. You cut out a business owner. You cut out a rep who worked hard to help that business owner bring a product to life. You cut out layers of people in this country who pour their heart, time, and creativity into something thatâs getting knocked off and sold for a fraction of the priceâwithout a second thought.
A lot of those âbargainâ products? Theyâre knockoffs. Straight-up copies of ideas from American artists and small businesses who spent years perfecting their craft. You might think itâs no big dealâitâs âjust a bagâ or âjust a shirt without the labelââbut it is a big deal. That bag was someoneâs dream. That shirt was someoneâs original artwork. That product was someoneâs late nights, financial risk, and entire heart wrapped up in a package.
Letâs clear something up while weâre at it: just because something is made in China doesnât mean itâs cheap or low quality. Many of us small American businesses do manufacture overseasâbut with intention. We go through real reps. We use vetted factories. We insist on high-quality materials. We pay for samples. We work back and forth for weeks, even months, to get a product just right before it ever hits a shelf. And yes, some of those high-quality pieces come with a label that says âMade in China.â But that doesnât make them the same as something mass-produced and rushed to market for a TikTok sale.
Hereâs a real-world example: if I sell you something for $68, chances are I paid about $34 for it. Thatâs a 2x markup, which is completely standard in retailâand honestly, on the low end. You might be thinking, âWell dang, sheâs making 50% profit!â But thatâs just the surface. That doesnât cover marketing, photography, packaging, payroll, shipping supplies, business software, websites, taxes (oh the taxes), online protection from scammers, or the time it takes to answer every email, pack every box, and write every thank-you note by hand. Letâs not forget that some stuff ends up getting marked on sale too! That zero profit thatâs just the retailer getting their money back to try and buy something they think youâll like more.
At the end of the year? If Iâve done everything right and worked my tail off, I might see 30% profit. And then guess what? I pay taxes on that, too. This is NOT me complaining! This is justt transparency. I sell enough to be happy but I donât take shortcuts.
So when people act like China has exposed retailersâthat weâre just marking stuff up from $3 to $60 and rolling in cashâthatâs not only wrong, itâs disrespectful. Because the $3 version youâre buying? Thatâs not the same thing. Thatâs a shortcut. Thatâs skipping over the people who actually made the thing real in the first place.
And let me just say this: it hurts to see your ideas stolen and sold for pennies. It hurts to see someone hold up a cheap copy of something you poured your soul into and say, âWhy would I pay full price when I can get this for $10?â
Because itâs not just a price. Itâs a principle.
So the next time youâre tempted by one of those âtoo good to be trueâ deals, think about who youâre supportingâand who youâre not. Shopping small doesnât just keep a business going. It supports artists, designers, makers, reps, photographers, moms, and dreamers. It keeps creativity alive and ideas protected.
And you better believe we notice and appreciate every time you choose to shop with us instead.