Lake Superior Kennels German Shepherds

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United States
Ashland, WI
Lake Superior Kennels German Shepherds

We raise health-tested, well-balanced German Shepherds with exceptional genetics.

Our dogs are loyal family companions with the ability to work with a solid off switch, making them versatile, reliable, and loving partners in any home.

11/16/2025

Our little runt of the litter went home yesterday and got to meet all her new kids today! They love her so much!

11/14/2025

We got to see some amazing northern lights last night! Although we missed the amazing show two nights ago due to clouds, we still got a good show last night!

11/12/2025

Message us to get on the waiting list!

11/07/2025

Up here in the Northwoods we get to see the Northern Lights every so often and the last couple years have been fantastic viewing as we are in solar maximum! This was the amazing display we got a couple nights ago!

11/02/2025

Just a lazy Sunday afternoon here at Lake Superior Kennels! The dogs are taking a nice nap inside while it's a breezy fall day today up in the Northwoods. The leaves are almost all gone from the trees now too, winter is on it's way! 🍁🍂

10/31/2025

Happy Halloween everyone! We do trick or treating both the 30th and 31st in our area and we took up and coming miss Autumn out for trick or treating last night! We went as a duck hunter and her as a duck along with my youngest boy Eli also as a duck! It was a blast!

I am so proud to report that she did amazing! She walked so well on the leash for the first time, she was not overly excited about people getting her and she sat so nicely, when we stopped she would sit and focus on me, and she kept up with us pretty well! I did have to carry her the last little as she was getting cold and tired but she was a trooper! I think we will have to get her into nosework as well as she had her nose to the ground for a good portion of the time! I am so proud of the puppy we have kept back from this current litter and she is going to be the first generation of our program and such a model for it!!

Peep our awesome friend Jason St. Arnold with his amazing Echto 1 car! He's out so much work into this car and won many many trophies and awards at car shows with it! It has working lights and sounds and everything! It is pretty much an an exact replica of it from Ghostbusters!! We will try to get another better picture with it tonight for you all to see!!

10/25/2025

Our one and only boy made it to his new people today all the way down in Texas! Thank you Jonathan Bayless for giving him such a wonderful home and welcome to the Lake Superior Kennels family!

10/24/2025

We use NuVet for our dogs to help with their immune system and much more!

10/23/2025

Think Before You Say “Adopt, Don’t Shop”
By Tony Groenendijk, 2025

The slogan “Adopt, Don’t Shop” is powerful, emotional, and well-intentioned. It shines a necessary light on the reality of overcrowded shelters and abandoned animals in need of homes. There is no doubt that choosing to adopt a shelter dog is a generous and compassionate act — one that deserves respect and admiration.

However, the simplicity of the slogan often masks a much more complex reality. In public discourse, it has increasingly been used not only to promote adoption, but also to cast judgment on anyone who chooses to buy a dog — particularly from a breeder. And worse, it frequently ignores the critical distinction between responsible breeders and irresponsible, profit-driven ones.

After years of active involvement in the world of dog shows and ethical breeding, one thing is abundantly clear: dogs bred by truly responsible, ethical breeders almost never end up in shelters. These breeders health-test their dogs, conduct DNA screenings, raise their puppies in safe and social environments, and carefully screen every potential buyer. They rarely produce more than a few litters a year and often stay in touch with the families who adopt their pups. For these breeders, each puppy is a lifelong responsibility.

The overwhelming majority of dogs found in shelters, however, do not come from this kind of breeder. They come from backyard breeders, puppy mills, and impulse purchases through online platforms or pet shops. These sources prioritize volume and profit over health, temperament, and long-term placement. When people support these kinds of operations — knowingly or not — they feed a system that directly contributes to the overpopulation crisis.

It’s also important to be honest about our own community. There are breeders, even in the show world, who bend the rules — producing too many litters, selling dogs indiscriminately, and neglecting the commitment that comes with bringing life into the world. Let me be clear: I do not consider these individuals responsible or ethical breeders, regardless of the number of titles their dogs may carry. Prestige is not the same as integrity.

So yes, adopt — if you can, and if it’s the right fit for your life. But let’s stop vilifying those who choose to buy a dog from a truly reputable source. Ethical breeders play a vital role in preserving breed health, structure, and temperament, and they are not the cause of the shelter crisis.

“Adopt, Don’t Shop” is a valuable call to action. But without nuance, it risks reinforcing the very problem it seeks to solve.

Tony Groenendijk, 2025

10/20/2025

We try to expose our puppies to lots of new things and today we did the Dremel for doing their nails!

Address

Ashland, WI

Website

https://www.gooddog.com/breeders/lake-superior-german-shepherds-wisconsin

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