09/29/2025
Your dog didn’t “forget.” You just never finished teaching.
At Unrivaled K9, we see this all the time:
🐕 A perfect sit in the living room.
🐕 A flawless recall in the backyard.
🐕 …and then chaos the moment you step into public.
That’s not stubbornness. That’s the contextual shift effect, one of the biggest killers of real world obedience.
👉 Dogs don’t generalize like humans. “Sit” in the kitchen doesn’t automatically mean “sit” at the coffee shop, the ball field, or the brewery.
👉 What looks like “defiance” is actually confusion. The environment changed, so your dog assumes the rules changed too.
👉 The real gap isn’t in your dog’s ability — it’s in your consistency across settings.
Here’s how we close that gap at Unrivaled K9:
• Phase work: teach the skill, then proof it under pressure.
• Neutrality training: dogs learn that distractions (kids, dogs, food, chaos) aren’t their concern.
• Real-world reps — from Home Depot to coffee shops to busy parks, our board & train programs take obedience out of the living room and into life.
⚡ True obedience isn’t what your dog does at home.
It’s what they do when the world is loud, busy, and unpredictable.
So the next time your dog “forgets” outside, ask yourself:
Did you actually teach it in that environment… or did you just assume?
Because the difference between obedience and reliability isn’t in the command.
It’s in the context.
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📍 Now serving Virginia Beach + Elizabeth City