21/08/2026
Like many of you, I've spent this week speaking with worried pet owners - people who are frightened, confused, and scrambling to find safe alternatives for animals they love like family.
It's a devastating story, and my heart genuinely goes out to every pet parent caught up in it. When you trust a product to nourish your pet and something goes wrong, the sense of betrayal cuts deep. These aren't just customers to us. They're part of our community, and their pets are part of their families.
I won't pretend to have all the answers. But I do know this: our industry has to be better. Things like this simply should not happen.
As an independent pet retailer, I've been inundated with anxious owners looking for guidance and reassurance. I'll always do everything I can to help - but the bigger questions still need answering:
How did this happen?
What testing and due diligence took place around the reformulation before it reached the shelves?
Could it have been prevented?
Right now, a lot of pets and their owners are struggling, and they deserve transparency and honest answers - not silence.
If it turns out that commercial decisions were prioritised over pet health and safety, then I sincerely hope the appropriate measures are taken.
Our industry exists to help pets thrive. Their health and wellbeing have to come before everything else - always.
To every worried owner out there: please don't hesitate to reach out. My door is open, and we're here to help however we can. 🐾
Stay up to date with everything on STV News, you will catch Craig giving his understanding of the current situation on Friday evenings segment.
