ORIGINAL THINKING™
VELCRO® is a worldwide organisation meeting the demands of the global marketplace through product and process development in woven and knit textiles, continuous plastic molding, non-woven loops, and a variety of other fastener technologies. George de Mestral
It began with a burdock burr, a tiny seed covered in hundreds of 'hooks' that naturally catch onto the microscopic loop
s that cover fur, hair & clothing. The burr was an unassuming marvel of nature and a minor headache for man, until one day in 1941 when the burdock burr, Swiss engineer George de Mestral, and his dog crossed paths on a hunting trip in the Alps. Inspired by the burr, the inventor created the world's first hook-and-loop fastener. 70+ years on, that chance meeting has proven to be remarkably fruitful.
