Velcro Brand

Velcro Brand Solutions for the world's leading companies. Who invented VELCRO® Brand hook and loop?

ORIGINAL THINKING™

VELCRO® is a worldwide organisation meeting the demands of the global marketplace through product and process development in woven and knit textiles, continuous plastic molding, non-woven loops, and a variety of other fastener technologies. George de Mestral

It began with a burdock burr, a tiny seed covered in hundreds of 'hooks' that naturally catch onto the microscopic loop

s that cover fur, hair & clothing. The burr was an unassuming marvel of nature and a minor headache for man, until one day in 1941 when the burdock burr, Swiss engineer George de Mestral, and his dog crossed paths on a hunting trip in the Alps. Inspired by the burr, the inventor created the world's first hook-and-loop fastener. 70+ years on, that chance meeting has proven to be remarkably fruitful.

Congrats to the couple who showed us that real connection writes the truest Love Story🪝❤️➰
29/08/2025

Congrats to the couple who showed us that real connection writes the truest Love Story🪝❤️➰

🥣 Today the team swapped suits for slippers and salads for cereal — all to raise funds for families doing it tough.A hug...
27/08/2025

🥣 Today the team swapped suits for slippers and salads for cereal — all to raise funds for families doing it tough.

A huge thanks to everyone who brought their favourite brekkie bites, making our pyjama day anything but a snooze! 🛌

22/08/2025

No more “where’re my keys?” panic. A drop zone keeps your daily essentials in check — and your sanity intact.

💬 What’s the one thing you always forget unless it’s in your drop zone?

Let’s hear your must-haves (or your funniest forgets)! 👇 EASY. DOES IT.™

Junk drawer keeping you up at night? EASY. DOES IT.™Drop your best clutter-busting tips in the comments below — we could...
19/08/2025

Junk drawer keeping you up at night? EASY. DOES IT.™

Drop your best clutter-busting tips in the comments below — we could all use a little organisation inspiration as we head into the Spring-cleaning season! 👇✨

The snowy season is almost over so why not give your winter gear an upgrade before stowing it away for another year? ❄️W...
18/08/2025

The snowy season is almost over so why not give your winter gear an upgrade before stowing it away for another year? ❄️

Whether you're searching for the perfect place to store your gear or need to get it ready for action, VELCRO® Brand products transform tought tasks into simple solutions. EASY. DOES IT.™

How do you keep your gear in check throughout the season? Share your favourite organising hacks below! 👇

07/08/2025

Get ready for all the action this weekend with Velcro Companies' brand ambassador Matt Payne as he prepares for his first race weekend at Queensland Raceway and the final round of the Sprint Cup portion of the Supercars Championship for 2025!

11/07/2025

Things are starting to heat up here in Townsville with Race 20 of the Repco V8 Supercars Championship about to begin!

Join Velcro Companies' brand ambassador Matthew Payne in the latest edition of 'Off The Hook' for a preview of what we can expect to see on the track this weekend 🏎

20/06/2025

🏎 Velcro Companies' brand ambassador Matthew Payne is back for another edition of 'Off the Hook' 🏎

Get all the details from Matt as he discusses what we can expect to see this weekend when the team hits the tarmac in Darwin to kick off the latest round of the 2025 Supercars Championship!

After a devastating injury at Dakar earlier this year, Andrew Joseph Houlihan is back on the bike and ready to write his...
22/05/2025

After a devastating injury at Dakar earlier this year, Andrew Joseph Houlihan is back on the bike and ready to write his next chapter at the 2025 Hellas Rally in Greece this week 🏁

Riding in the brutal Malle Moto class, Andrew will once again rely on innovation and a few trusted essentials — like the VELCRO® Brand hook and loop fasteners helping keep his gear secure.

From hospital beds to hero moments, Andrew’s journey is one of resilience and relentless determination. And as he tackles the toughest terrain Europe has to offer, we’re proud to be by his side and supporting the next leg of his journey on the Road to Dakar 2026.

12/04/2025

From start to finish 🏁

10/04/2025
19/02/2025

Happy ! 🐾

Did you know that in 1941 George de Mestral was inspired to create VELCRO® Brand Fasteners, a game-changing invention, after taking his dog for a walk and noticing their fur covered in burrs?

It just goes to show that our pets are so much more than just companions. Give your best friend some extra love today and share pics of your pets in the comments below! 🐶🐱

Address

92 Sette Cct
Pakenham, VIC
3810

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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+61397032466

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