23/05/2026
Why social media can actually be bad for you AND your dog!
There is so much dog training advice online now that it can become completely overwhelming. One reel says to ignore your dog, another says correct them, another says give treats, another says your dog is “dominant”… and suddenly your left confused, stressed and feeling like your failing.
The reality is that social media rewards quick fixes, dramatic transformations and emotionally charged content — not nuanced, evidence-based information.
Dogs are individuals, behaviour is complex, and issues cannot be solved in a 30 second video.
Constantly comparing your dog to perfectly edited “before and after” videos can also create unrealistic expectations.
Training takes time, consistency, management and understanding. Progress is rarely linear.
For dogs, social media trends can also be harmful when people try techniques without understanding learning theory, body language or the emotional state behind behaviour. What looks “fixed” on camera is usually suppression, fear or shutdown behaviour.
It’s okay to take a step back from the noise.
It’s okay if your dog isn’t perfect.
And it’s okay to seek qualified, evidence-based help from a qualified, force free professional rather than relying on viral advice.
Your relationship with your dog matters far more than social media trends.